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[Updated] In 2024, Cutting Edge TikTok Edits for Windows/PC Users
Cutting Edge TikTok Edits for Windows/PC Users
Best 10 TikTok Video Editors to Make a TikTok Video [Online/Windows/PC]
Liza Brown
Mar 27, 2024• Proven solutions
TikTok is one of the widely used video platforms all over the world, especially in Asia by people of all age groups. It is a platform that allows people to display their skills to a huge audience and gain popularity, even to a celebrity level.
TikTok allows its users to create videos of them and share them to gain popularity. Since TikTok is a popular platform, there any many TikTok video editors in the market to create attractive videos.
These TikTok video editors have a lot of features that can help you make TikTok videos that stand out among the crowd and even allow you to edit TikTok videos. You can create a unique video that displays your skills beautifully using these TikTok video editing apps.
A well-edited TikTok video is found to be more appealing and can gather more likes which in turn will help to boost your popularity. So here we will discuss some of the best TikTok video editing apps in the market that can help you bring out the best TikTok videos to the platform.
Best 10 TikTok Video Editors to Make a TikTok Video
There are a lot of TikTok video editing apps in the market and it can often be confusing which one to choose to make a TikTok video. A good video editor is one that provides you with a number of quality editing features that can boost both the appearance and quality of your video. Here we will be discussing 10 such TikTok video editors so that it is easy for you to choose.
- 1.Wondershare Filmora – Windows and Mac
- 2.LightMV - Online
- 3.Renderforest - Online
- 4.VSDC Video Editor – Windows and Mac
- 5.Windows Movie Maker - Windows
- 6.Adobe Premiere Pro – Windows and Mac
- 7.Cyberlink PowerDirector – Windows and Mac
- 8.iMovie - Mac
- 9.Final Cut Pro X (Windows and Mac)
- 10.Openshot - Windows and Mac
1.Wondershare Filmora – Windows and Mac
Wondershare Filmora is one of the widely used TikTok video editors that gives its users access to a large number of editing features and options to create the best music and comedy videos. It allows to edit and create wonderful videos whether it be captured using DSLRs, action cameras, smartphone cameras, or any other digital cameras.
For Win 7 or later (64-bit)
Secure Download
For macOS 10.12 or later
Secure Download
Price
- Unlimited free trial
- Provides different plans for individuals, education, and busines
Key Features
- Supports editing of 4K videos
- Provides a large number of audio options, colorful visual effects, and transitions
- Editing tools for both audio and videos
- Noise removal, color tuning, advanced text editor, etc.
- Slow-motion, backward motion, and other video features
2.LightMV - Online
LightMV is an online video maker that can be used to make TikTok videos that are so cool to be missed. It allows to mix photos and video and create an appealing video. This tool has a number of templates to choose from and is compatible with any devices including android and iOS phones.
Price
- $29 for downloading 5 videos
- $39 for downloading 30 videos
- $299 fordownloading 365 videos
Key Features
- A regular update of video templates that are designed professionally
- Unlimited HD video creation technology
- Occasion based themes for easy video editing
- No annoying watermarks while saving the video
3.Renderforest - Online
Renderforest is an all in one video editing toolkit that can help you bring out some amazing TikTok videos. It is an application that is being used by some of the world-famous companies for video editing purposes.
Price
- Free
- Amateur version - $59 per month
- Pro version - $89per month
- Business version - $119per month
- Enterprise version - $299per month
Key Features
- Many visual templates to choose from depending on the category of videos you are creating
- Simple and easy to use user interface
- A clean pack of typography that makes the TikTok video stand out
- Unique animation effects and modern feel transitions
4.VSDC Video Editor – Windows and Mac
VSDC Video Editor is an application that brings together a set of interesting tools for video and audio editing apt for creating an amazing TikTok video. This application has about 5 million users around the world and can edit TikTok videos to a simple as well as to a complicated level.
Price
- Free
- Pro version - $19.99
Key Features
- Offers a large number of trendy video transitions, effects, and filters
- Incorporate tools like zoom, color correction, 360 video editing, etc.
- A feature of the Powerful Chroma Key, that can be used to remove green background
- Supports most of the popular video formats and codecs
5.Windows Movie Maker - Windows
Windows movie maker is one of the simplest and widely used video editing application for a long time. It offers a lot of simple but standard editing features and allows you to create and edit TikTok videos in a short time.
Price
- Free
- Lifetime license for $39.95
Key Features
- Add Music, Effects, Text, Animations, and Mosaic to the videos
- Cut, crop, join and rotate the videos
- Easy mixing of video and photos with music
6.Adobe Premiere Pro – Windows and Mac
Adobe Premiere Pro is one of the widely used video editing applications all over the world by armatures as well as professionals alike. Its extensive video editing features make it capable of editing any type of videos, ranging from small TikTok videos to movies.
Price:
- Free trial
- $19.99 per month, for an annual term
Key Features
- Creative tools that help to create polished videos and films
- Adobe Sensei powered automated tools that help to save editing time
- Edit videos from any camera, in any format, and for any platforms
7.Cyberlink PowerDirector – Windows and Mac
Cyberlink PowerDirector is a video editing application that offers powerful tools, infinite possibilities, and inspirations. Its intuitive user interface along with the editing features makes it one of the best tools for creating TikTok videos.
Price
- Free
- PowerDirector 19 Ultra - $99.99 (lifetime)
- PowerDirector 19 Ultimate - $139.99 (lifetime)
- PowerDirector 365 - $51.99 per year
Key Features
- New advanced mask tools that allow to cut and combine images from clips
- Motion graphic tiles that are customizable
- Animated sketch templates
- Intuitive motion tracking in videos
8.iMovie - Mac
iMovie is an apple device exclusive video editing application that has intuitive editing features and a streamlined design, which makes it perfect to be used as a TikTok video editor. It allows you to edit videos in 4K resolution and can be used across all Apple devices, i.e. u can finish editing the video on your Mac which you started on an iPhone or iPad.
Price
- Free
Key Features
- 29 trailer templates with awesome graphics
- Animated drop zones that help to select the best photos and videos
- Allows to enhance videos by adding titles, transitions, travel maps, and 3D globes
- Allows to create cool soundtracks using sound effects, built-in music, & the iTunes library
9.Final Cut Pro X (Windows and Mac)
Final Cut Po X is a very user-friendly video editing application that provides a lot of basic as well as pro-level video editing features. This application is preferred by many people as it offers all the needed editing tools under one roof, to make TikTok videos.
Price
- Free trial
- One time purchase - $299.99
Key Features
- Motion graphics, editing audio, and delivery
- Advanced HDR support, color grading, and ProRes RAW
- VR headset playback and 360° video editing
- An accelerated post product that ensures fast delivery of the final video
10.Openshot - Windows and Mac
Openshot is an incredibly simple and powerful application that can be used to create awesome TikTok videos appealing to people. It is an open-sourced application that is easy to use, quick to learn, and yields the expected results.
Price
- Free
Key Features
- Quick trimming and cropping of videos from any position
- Availability of wonderful animations and keyframes
- Unlimited audio tracks and layers for mixing with the video
- Allows to visualize audio files as waveforms
Conclusion
TikTok is a media platform that allows its users to display their skills and gain popularity by uploading unique videos into one’s profile. So the quality of the videos is equally important as the skills displayed. This is why we have listed the best TikTok video editors in the market that can make wonderful TikTok videos.
These TikTok video editing apps have all the features and functions needed to make TikTok videos stand out among the crowd, as well as edit a TikTok video to make it more appealing. Better the video, the larger the audience.
You can use any of these TikTok video editors to create TikTok videos on your own within a short time. We hope our suggestion will help you create outstanding TikTok videos in the future. Please leave feedback about our suggestions in the comment box below. Thank you
Liza Brown
Liza Brown is a writer and a lover of all things video.
Follow @Liza Brown
Liza Brown
Mar 27, 2024• Proven solutions
TikTok is one of the widely used video platforms all over the world, especially in Asia by people of all age groups. It is a platform that allows people to display their skills to a huge audience and gain popularity, even to a celebrity level.
TikTok allows its users to create videos of them and share them to gain popularity. Since TikTok is a popular platform, there any many TikTok video editors in the market to create attractive videos.
These TikTok video editors have a lot of features that can help you make TikTok videos that stand out among the crowd and even allow you to edit TikTok videos. You can create a unique video that displays your skills beautifully using these TikTok video editing apps.
A well-edited TikTok video is found to be more appealing and can gather more likes which in turn will help to boost your popularity. So here we will discuss some of the best TikTok video editing apps in the market that can help you bring out the best TikTok videos to the platform.
Best 10 TikTok Video Editors to Make a TikTok Video
There are a lot of TikTok video editing apps in the market and it can often be confusing which one to choose to make a TikTok video. A good video editor is one that provides you with a number of quality editing features that can boost both the appearance and quality of your video. Here we will be discussing 10 such TikTok video editors so that it is easy for you to choose.
- 1.Wondershare Filmora – Windows and Mac
- 2.LightMV - Online
- 3.Renderforest - Online
- 4.VSDC Video Editor – Windows and Mac
- 5.Windows Movie Maker - Windows
- 6.Adobe Premiere Pro – Windows and Mac
- 7.Cyberlink PowerDirector – Windows and Mac
- 8.iMovie - Mac
- 9.Final Cut Pro X (Windows and Mac)
- 10.Openshot - Windows and Mac
1.Wondershare Filmora – Windows and Mac
Wondershare Filmora is one of the widely used TikTok video editors that gives its users access to a large number of editing features and options to create the best music and comedy videos. It allows to edit and create wonderful videos whether it be captured using DSLRs, action cameras, smartphone cameras, or any other digital cameras.
For Win 7 or later (64-bit)
Secure Download
For macOS 10.12 or later
Secure Download
Price
- Unlimited free trial
- Provides different plans for individuals, education, and busines
Key Features
- Supports editing of 4K videos
- Provides a large number of audio options, colorful visual effects, and transitions
- Editing tools for both audio and videos
- Noise removal, color tuning, advanced text editor, etc.
- Slow-motion, backward motion, and other video features
2.LightMV - Online
LightMV is an online video maker that can be used to make TikTok videos that are so cool to be missed. It allows to mix photos and video and create an appealing video. This tool has a number of templates to choose from and is compatible with any devices including android and iOS phones.
Price
- $29 for downloading 5 videos
- $39 for downloading 30 videos
- $299 fordownloading 365 videos
Key Features
- A regular update of video templates that are designed professionally
- Unlimited HD video creation technology
- Occasion based themes for easy video editing
- No annoying watermarks while saving the video
3.Renderforest - Online
Renderforest is an all in one video editing toolkit that can help you bring out some amazing TikTok videos. It is an application that is being used by some of the world-famous companies for video editing purposes.
Price
- Free
- Amateur version - $59 per month
- Pro version - $89per month
- Business version - $119per month
- Enterprise version - $299per month
Key Features
- Many visual templates to choose from depending on the category of videos you are creating
- Simple and easy to use user interface
- A clean pack of typography that makes the TikTok video stand out
- Unique animation effects and modern feel transitions
4.VSDC Video Editor – Windows and Mac
VSDC Video Editor is an application that brings together a set of interesting tools for video and audio editing apt for creating an amazing TikTok video. This application has about 5 million users around the world and can edit TikTok videos to a simple as well as to a complicated level.
Price
- Free
- Pro version - $19.99
Key Features
- Offers a large number of trendy video transitions, effects, and filters
- Incorporate tools like zoom, color correction, 360 video editing, etc.
- A feature of the Powerful Chroma Key, that can be used to remove green background
- Supports most of the popular video formats and codecs
5.Windows Movie Maker - Windows
Windows movie maker is one of the simplest and widely used video editing application for a long time. It offers a lot of simple but standard editing features and allows you to create and edit TikTok videos in a short time.
Price
- Free
- Lifetime license for $39.95
Key Features
- Add Music, Effects, Text, Animations, and Mosaic to the videos
- Cut, crop, join and rotate the videos
- Easy mixing of video and photos with music
6.Adobe Premiere Pro – Windows and Mac
Adobe Premiere Pro is one of the widely used video editing applications all over the world by armatures as well as professionals alike. Its extensive video editing features make it capable of editing any type of videos, ranging from small TikTok videos to movies.
Price:
- Free trial
- $19.99 per month, for an annual term
Key Features
- Creative tools that help to create polished videos and films
- Adobe Sensei powered automated tools that help to save editing time
- Edit videos from any camera, in any format, and for any platforms
7.Cyberlink PowerDirector – Windows and Mac
Cyberlink PowerDirector is a video editing application that offers powerful tools, infinite possibilities, and inspirations. Its intuitive user interface along with the editing features makes it one of the best tools for creating TikTok videos.
Price
- Free
- PowerDirector 19 Ultra - $99.99 (lifetime)
- PowerDirector 19 Ultimate - $139.99 (lifetime)
- PowerDirector 365 - $51.99 per year
Key Features
- New advanced mask tools that allow to cut and combine images from clips
- Motion graphic tiles that are customizable
- Animated sketch templates
- Intuitive motion tracking in videos
8.iMovie - Mac
iMovie is an apple device exclusive video editing application that has intuitive editing features and a streamlined design, which makes it perfect to be used as a TikTok video editor. It allows you to edit videos in 4K resolution and can be used across all Apple devices, i.e. u can finish editing the video on your Mac which you started on an iPhone or iPad.
Price
- Free
Key Features
- 29 trailer templates with awesome graphics
- Animated drop zones that help to select the best photos and videos
- Allows to enhance videos by adding titles, transitions, travel maps, and 3D globes
- Allows to create cool soundtracks using sound effects, built-in music, & the iTunes library
9.Final Cut Pro X (Windows and Mac)
Final Cut Po X is a very user-friendly video editing application that provides a lot of basic as well as pro-level video editing features. This application is preferred by many people as it offers all the needed editing tools under one roof, to make TikTok videos.
Price
- Free trial
- One time purchase - $299.99
Key Features
- Motion graphics, editing audio, and delivery
- Advanced HDR support, color grading, and ProRes RAW
- VR headset playback and 360° video editing
- An accelerated post product that ensures fast delivery of the final video
10.Openshot - Windows and Mac
Openshot is an incredibly simple and powerful application that can be used to create awesome TikTok videos appealing to people. It is an open-sourced application that is easy to use, quick to learn, and yields the expected results.
Price
- Free
Key Features
- Quick trimming and cropping of videos from any position
- Availability of wonderful animations and keyframes
- Unlimited audio tracks and layers for mixing with the video
- Allows to visualize audio files as waveforms
Conclusion
TikTok is a media platform that allows its users to display their skills and gain popularity by uploading unique videos into one’s profile. So the quality of the videos is equally important as the skills displayed. This is why we have listed the best TikTok video editors in the market that can make wonderful TikTok videos.
These TikTok video editing apps have all the features and functions needed to make TikTok videos stand out among the crowd, as well as edit a TikTok video to make it more appealing. Better the video, the larger the audience.
You can use any of these TikTok video editors to create TikTok videos on your own within a short time. We hope our suggestion will help you create outstanding TikTok videos in the future. Please leave feedback about our suggestions in the comment box below. Thank you
Liza Brown
Liza Brown is a writer and a lover of all things video.
Follow @Liza Brown
Liza Brown
Mar 27, 2024• Proven solutions
TikTok is one of the widely used video platforms all over the world, especially in Asia by people of all age groups. It is a platform that allows people to display their skills to a huge audience and gain popularity, even to a celebrity level.
TikTok allows its users to create videos of them and share them to gain popularity. Since TikTok is a popular platform, there any many TikTok video editors in the market to create attractive videos.
These TikTok video editors have a lot of features that can help you make TikTok videos that stand out among the crowd and even allow you to edit TikTok videos. You can create a unique video that displays your skills beautifully using these TikTok video editing apps.
A well-edited TikTok video is found to be more appealing and can gather more likes which in turn will help to boost your popularity. So here we will discuss some of the best TikTok video editing apps in the market that can help you bring out the best TikTok videos to the platform.
Best 10 TikTok Video Editors to Make a TikTok Video
There are a lot of TikTok video editing apps in the market and it can often be confusing which one to choose to make a TikTok video. A good video editor is one that provides you with a number of quality editing features that can boost both the appearance and quality of your video. Here we will be discussing 10 such TikTok video editors so that it is easy for you to choose.
- 1.Wondershare Filmora – Windows and Mac
- 2.LightMV - Online
- 3.Renderforest - Online
- 4.VSDC Video Editor – Windows and Mac
- 5.Windows Movie Maker - Windows
- 6.Adobe Premiere Pro – Windows and Mac
- 7.Cyberlink PowerDirector – Windows and Mac
- 8.iMovie - Mac
- 9.Final Cut Pro X (Windows and Mac)
- 10.Openshot - Windows and Mac
1.Wondershare Filmora – Windows and Mac
Wondershare Filmora is one of the widely used TikTok video editors that gives its users access to a large number of editing features and options to create the best music and comedy videos. It allows to edit and create wonderful videos whether it be captured using DSLRs, action cameras, smartphone cameras, or any other digital cameras.
For Win 7 or later (64-bit)
Secure Download
For macOS 10.12 or later
Secure Download
Price
- Unlimited free trial
- Provides different plans for individuals, education, and busines
Key Features
- Supports editing of 4K videos
- Provides a large number of audio options, colorful visual effects, and transitions
- Editing tools for both audio and videos
- Noise removal, color tuning, advanced text editor, etc.
- Slow-motion, backward motion, and other video features
2.LightMV - Online
LightMV is an online video maker that can be used to make TikTok videos that are so cool to be missed. It allows to mix photos and video and create an appealing video. This tool has a number of templates to choose from and is compatible with any devices including android and iOS phones.
Price
- $29 for downloading 5 videos
- $39 for downloading 30 videos
- $299 fordownloading 365 videos
Key Features
- A regular update of video templates that are designed professionally
- Unlimited HD video creation technology
- Occasion based themes for easy video editing
- No annoying watermarks while saving the video
3.Renderforest - Online
Renderforest is an all in one video editing toolkit that can help you bring out some amazing TikTok videos. It is an application that is being used by some of the world-famous companies for video editing purposes.
Price
- Free
- Amateur version - $59 per month
- Pro version - $89per month
- Business version - $119per month
- Enterprise version - $299per month
Key Features
- Many visual templates to choose from depending on the category of videos you are creating
- Simple and easy to use user interface
- A clean pack of typography that makes the TikTok video stand out
- Unique animation effects and modern feel transitions
4.VSDC Video Editor – Windows and Mac
VSDC Video Editor is an application that brings together a set of interesting tools for video and audio editing apt for creating an amazing TikTok video. This application has about 5 million users around the world and can edit TikTok videos to a simple as well as to a complicated level.
Price
- Free
- Pro version - $19.99
Key Features
- Offers a large number of trendy video transitions, effects, and filters
- Incorporate tools like zoom, color correction, 360 video editing, etc.
- A feature of the Powerful Chroma Key, that can be used to remove green background
- Supports most of the popular video formats and codecs
5.Windows Movie Maker - Windows
Windows movie maker is one of the simplest and widely used video editing application for a long time. It offers a lot of simple but standard editing features and allows you to create and edit TikTok videos in a short time.
Price
- Free
- Lifetime license for $39.95
Key Features
- Add Music, Effects, Text, Animations, and Mosaic to the videos
- Cut, crop, join and rotate the videos
- Easy mixing of video and photos with music
6.Adobe Premiere Pro – Windows and Mac
Adobe Premiere Pro is one of the widely used video editing applications all over the world by armatures as well as professionals alike. Its extensive video editing features make it capable of editing any type of videos, ranging from small TikTok videos to movies.
Price:
- Free trial
- $19.99 per month, for an annual term
Key Features
- Creative tools that help to create polished videos and films
- Adobe Sensei powered automated tools that help to save editing time
- Edit videos from any camera, in any format, and for any platforms
7.Cyberlink PowerDirector – Windows and Mac
Cyberlink PowerDirector is a video editing application that offers powerful tools, infinite possibilities, and inspirations. Its intuitive user interface along with the editing features makes it one of the best tools for creating TikTok videos.
Price
- Free
- PowerDirector 19 Ultra - $99.99 (lifetime)
- PowerDirector 19 Ultimate - $139.99 (lifetime)
- PowerDirector 365 - $51.99 per year
Key Features
- New advanced mask tools that allow to cut and combine images from clips
- Motion graphic tiles that are customizable
- Animated sketch templates
- Intuitive motion tracking in videos
8.iMovie - Mac
iMovie is an apple device exclusive video editing application that has intuitive editing features and a streamlined design, which makes it perfect to be used as a TikTok video editor. It allows you to edit videos in 4K resolution and can be used across all Apple devices, i.e. u can finish editing the video on your Mac which you started on an iPhone or iPad.
Price
- Free
Key Features
- 29 trailer templates with awesome graphics
- Animated drop zones that help to select the best photos and videos
- Allows to enhance videos by adding titles, transitions, travel maps, and 3D globes
- Allows to create cool soundtracks using sound effects, built-in music, & the iTunes library
9.Final Cut Pro X (Windows and Mac)
Final Cut Po X is a very user-friendly video editing application that provides a lot of basic as well as pro-level video editing features. This application is preferred by many people as it offers all the needed editing tools under one roof, to make TikTok videos.
Price
- Free trial
- One time purchase - $299.99
Key Features
- Motion graphics, editing audio, and delivery
- Advanced HDR support, color grading, and ProRes RAW
- VR headset playback and 360° video editing
- An accelerated post product that ensures fast delivery of the final video
10.Openshot - Windows and Mac
Openshot is an incredibly simple and powerful application that can be used to create awesome TikTok videos appealing to people. It is an open-sourced application that is easy to use, quick to learn, and yields the expected results.
Price
- Free
Key Features
- Quick trimming and cropping of videos from any position
- Availability of wonderful animations and keyframes
- Unlimited audio tracks and layers for mixing with the video
- Allows to visualize audio files as waveforms
Conclusion
TikTok is a media platform that allows its users to display their skills and gain popularity by uploading unique videos into one’s profile. So the quality of the videos is equally important as the skills displayed. This is why we have listed the best TikTok video editors in the market that can make wonderful TikTok videos.
These TikTok video editing apps have all the features and functions needed to make TikTok videos stand out among the crowd, as well as edit a TikTok video to make it more appealing. Better the video, the larger the audience.
You can use any of these TikTok video editors to create TikTok videos on your own within a short time. We hope our suggestion will help you create outstanding TikTok videos in the future. Please leave feedback about our suggestions in the comment box below. Thank you
Liza Brown
Liza Brown is a writer and a lover of all things video.
Follow @Liza Brown
Liza Brown
Mar 27, 2024• Proven solutions
TikTok is one of the widely used video platforms all over the world, especially in Asia by people of all age groups. It is a platform that allows people to display their skills to a huge audience and gain popularity, even to a celebrity level.
TikTok allows its users to create videos of them and share them to gain popularity. Since TikTok is a popular platform, there any many TikTok video editors in the market to create attractive videos.
These TikTok video editors have a lot of features that can help you make TikTok videos that stand out among the crowd and even allow you to edit TikTok videos. You can create a unique video that displays your skills beautifully using these TikTok video editing apps.
A well-edited TikTok video is found to be more appealing and can gather more likes which in turn will help to boost your popularity. So here we will discuss some of the best TikTok video editing apps in the market that can help you bring out the best TikTok videos to the platform.
Best 10 TikTok Video Editors to Make a TikTok Video
There are a lot of TikTok video editing apps in the market and it can often be confusing which one to choose to make a TikTok video. A good video editor is one that provides you with a number of quality editing features that can boost both the appearance and quality of your video. Here we will be discussing 10 such TikTok video editors so that it is easy for you to choose.
- 1.Wondershare Filmora – Windows and Mac
- 2.LightMV - Online
- 3.Renderforest - Online
- 4.VSDC Video Editor – Windows and Mac
- 5.Windows Movie Maker - Windows
- 6.Adobe Premiere Pro – Windows and Mac
- 7.Cyberlink PowerDirector – Windows and Mac
- 8.iMovie - Mac
- 9.Final Cut Pro X (Windows and Mac)
- 10.Openshot - Windows and Mac
1.Wondershare Filmora – Windows and Mac
Wondershare Filmora is one of the widely used TikTok video editors that gives its users access to a large number of editing features and options to create the best music and comedy videos. It allows to edit and create wonderful videos whether it be captured using DSLRs, action cameras, smartphone cameras, or any other digital cameras.
For Win 7 or later (64-bit)
Secure Download
For macOS 10.12 or later
Secure Download
Price
- Unlimited free trial
- Provides different plans for individuals, education, and busines
Key Features
- Supports editing of 4K videos
- Provides a large number of audio options, colorful visual effects, and transitions
- Editing tools for both audio and videos
- Noise removal, color tuning, advanced text editor, etc.
- Slow-motion, backward motion, and other video features
2.LightMV - Online
LightMV is an online video maker that can be used to make TikTok videos that are so cool to be missed. It allows to mix photos and video and create an appealing video. This tool has a number of templates to choose from and is compatible with any devices including android and iOS phones.
Price
- $29 for downloading 5 videos
- $39 for downloading 30 videos
- $299 fordownloading 365 videos
Key Features
- A regular update of video templates that are designed professionally
- Unlimited HD video creation technology
- Occasion based themes for easy video editing
- No annoying watermarks while saving the video
3.Renderforest - Online
Renderforest is an all in one video editing toolkit that can help you bring out some amazing TikTok videos. It is an application that is being used by some of the world-famous companies for video editing purposes.
Price
- Free
- Amateur version - $59 per month
- Pro version - $89per month
- Business version - $119per month
- Enterprise version - $299per month
Key Features
- Many visual templates to choose from depending on the category of videos you are creating
- Simple and easy to use user interface
- A clean pack of typography that makes the TikTok video stand out
- Unique animation effects and modern feel transitions
4.VSDC Video Editor – Windows and Mac
VSDC Video Editor is an application that brings together a set of interesting tools for video and audio editing apt for creating an amazing TikTok video. This application has about 5 million users around the world and can edit TikTok videos to a simple as well as to a complicated level.
Price
- Free
- Pro version - $19.99
Key Features
- Offers a large number of trendy video transitions, effects, and filters
- Incorporate tools like zoom, color correction, 360 video editing, etc.
- A feature of the Powerful Chroma Key, that can be used to remove green background
- Supports most of the popular video formats and codecs
5.Windows Movie Maker - Windows
Windows movie maker is one of the simplest and widely used video editing application for a long time. It offers a lot of simple but standard editing features and allows you to create and edit TikTok videos in a short time.
Price
- Free
- Lifetime license for $39.95
Key Features
- Add Music, Effects, Text, Animations, and Mosaic to the videos
- Cut, crop, join and rotate the videos
- Easy mixing of video and photos with music
6.Adobe Premiere Pro – Windows and Mac
Adobe Premiere Pro is one of the widely used video editing applications all over the world by armatures as well as professionals alike. Its extensive video editing features make it capable of editing any type of videos, ranging from small TikTok videos to movies.
Price:
- Free trial
- $19.99 per month, for an annual term
Key Features
- Creative tools that help to create polished videos and films
- Adobe Sensei powered automated tools that help to save editing time
- Edit videos from any camera, in any format, and for any platforms
7.Cyberlink PowerDirector – Windows and Mac
Cyberlink PowerDirector is a video editing application that offers powerful tools, infinite possibilities, and inspirations. Its intuitive user interface along with the editing features makes it one of the best tools for creating TikTok videos.
Price
- Free
- PowerDirector 19 Ultra - $99.99 (lifetime)
- PowerDirector 19 Ultimate - $139.99 (lifetime)
- PowerDirector 365 - $51.99 per year
Key Features
- New advanced mask tools that allow to cut and combine images from clips
- Motion graphic tiles that are customizable
- Animated sketch templates
- Intuitive motion tracking in videos
8.iMovie - Mac
iMovie is an apple device exclusive video editing application that has intuitive editing features and a streamlined design, which makes it perfect to be used as a TikTok video editor. It allows you to edit videos in 4K resolution and can be used across all Apple devices, i.e. u can finish editing the video on your Mac which you started on an iPhone or iPad.
Price
- Free
Key Features
- 29 trailer templates with awesome graphics
- Animated drop zones that help to select the best photos and videos
- Allows to enhance videos by adding titles, transitions, travel maps, and 3D globes
- Allows to create cool soundtracks using sound effects, built-in music, & the iTunes library
9.Final Cut Pro X (Windows and Mac)
Final Cut Po X is a very user-friendly video editing application that provides a lot of basic as well as pro-level video editing features. This application is preferred by many people as it offers all the needed editing tools under one roof, to make TikTok videos.
Price
- Free trial
- One time purchase - $299.99
Key Features
- Motion graphics, editing audio, and delivery
- Advanced HDR support, color grading, and ProRes RAW
- VR headset playback and 360° video editing
- An accelerated post product that ensures fast delivery of the final video
10.Openshot - Windows and Mac
Openshot is an incredibly simple and powerful application that can be used to create awesome TikTok videos appealing to people. It is an open-sourced application that is easy to use, quick to learn, and yields the expected results.
Price
- Free
Key Features
- Quick trimming and cropping of videos from any position
- Availability of wonderful animations and keyframes
- Unlimited audio tracks and layers for mixing with the video
- Allows to visualize audio files as waveforms
Conclusion
TikTok is a media platform that allows its users to display their skills and gain popularity by uploading unique videos into one’s profile. So the quality of the videos is equally important as the skills displayed. This is why we have listed the best TikTok video editors in the market that can make wonderful TikTok videos.
These TikTok video editing apps have all the features and functions needed to make TikTok videos stand out among the crowd, as well as edit a TikTok video to make it more appealing. Better the video, the larger the audience.
You can use any of these TikTok video editors to create TikTok videos on your own within a short time. We hope our suggestion will help you create outstanding TikTok videos in the future. Please leave feedback about our suggestions in the comment box below. Thank you
Liza Brown
Liza Brown is a writer and a lover of all things video.
Follow @Liza Brown
Unleashing the Power of Social Media Marketing: Proven TikTok Ad Techniques
Since the emergence of TikTok in 2018, the app has grown and developed exponentially. The presence of users having the power to choose what to post has significantly contributed to its growth. During the first quarter, it gained 350 million downloads. Currently, it boasts of having more than 800 million active users globally. However, it continues to grow and is overtaking contemporary applications like Instagram.
TikTok is a social media platform that is easily accessible from mobile phones. Besides its easy accessibility, it is a platform where content creators reach out to the entire world by uploading short videos. Brands have utilized its features like TikTok Ads Manager to market their services. This article elaborates everything about TikTok advertising: reaching your target audience using ads.
In this article
01 Why does TikTok Advertising Matter?
02 What are Types of TikTok Ads?
03 Learn from 5 Best TikTok Ad Examples?
05 Make Your TikTok Ads Attractive with Filmora
Part 1: Why does TikTok Advertising Matter?
1. The current generation dominates the entire platform
As the statement suggests, most TikTok users are teens and young adults. According to research, it is the largest population and has a considerable purchasing power of over $140 billion. Currently known as Generation Z, it also consists of the largest population in the United States and other countries in the world. These statistics imply that your business can grow when you invest in targeting this audience. Therefore, use TikTok Ads Manager to market your business here. As expected, you will collect more revenue from TikTok users.
2. High engagement rate on TikTok
Surprisingly, TikTok has overtaken so many leading brands like Facebookregarding time spent by users. Over 70% of users in the United States and the UK spend more time on TikTok than Facebook. Advertising on TikTok always increases the engagement rate required for your business. Consequently, many companies have taken advantage of that and benefited more than they had on other platforms. Some startling facts?
Young adults’ average time on Facebook is 58.5 minutes, while TikTok consumes 1 hour and 20 minutes of their time every day. Do you know what that means? More people will encounter your products and services on TikTok than on any social media platform. The more significant number of viewers leads to a larger market to get more clients.
3. Advertising on TikTok gets your video to be viewed by many
A larger population retains more information obtained from videos than written information. About 93% of brands have gained many customers by using social media. Advertising your products on social media platforms allows you to reach a wider audience than other ways of communication. Most of the people are members of various social media groups. That translates to reaching a wider audience by using a single ad.
4. The numerous ad formats for TikTok allow more significant engagements
TikTok comes with many TikTok advertising formats that will make you reach a wider audience. Whether they are making videos, watching the “For You” feeds, or whatever they are doing on TikTok, they will still come across your ads.
We have covered these types of advert formats below, so keep reading. If you have never used videos in marketing, give it a try and see miracles happen. Any marketing campaign that utilizes video is always powerful compared to text.
5.TikTok ads convey your products and services to an international audience
TikTok is currently available in 170 countries, and its expansion does not seem to slow down very soon. Moreover, it has many language subtitles amounting to 70. Since most of these languages are international, there’s no reason why you should be hesitating to access a global market. It doesn’t matter whether your business is still getting on its feet. You will quickly get clients by serving them online. Slowly you will find your way out and end up surpassing the branded “marketing experts.”
Part 2: What are Types of TikTok Ads?
We have been stressing about types of TikTok ads, and now they are. There are five TikTok ads examples that you can use to embrace your digital marketing skills.
1. In-Feed Ads
These are ads that will get displayed in the recommended videos of TikTok users. Regardless of their browsing history, they will come across these ads and get anxious about the services they are making efforts to market. The better part is that TikTokers can share your ads and help you to use more negligible amounts of the hard-earned money you spend in purchasing the ads. Viewers can also comment and like your ads. Take advantage of converting those who comment and subscribe to long-term clients—usually, blending this with other marketing tactics makes it even better!
A takeaway tip- include some inspiring music to convince your customers.
2. Brand Takeover ads
These pop-up ads appear on the screen once the user opens the TikTok app. Usually, the ad will stay on the screen for a short time before turning into a feeds ad. Your ad will still be visible in the “For You” section. It can appear as a video or image with hyperlinks to direct the client’s interest to your webpage. It is not just about helping TikTok get backlinks but primarily promoting your business. That’s not just interesting. It’s because your work is made much easier by waiting for the client to click on the ad. Ensure that your ad is impressive enough to have a higher click-through rate. Remember that your click-through rate will determine the number of sales you get.
3. Top View ads
These cover the first post in the “Feeds“ section for a short while. Ground shuttering sounds always accompany them to capture the audience’s attention through the TikTok marketing campaigns. As usual, everyone will always pay attention to what the sound is all about. Right? At that moment, any interested viewers will click the link in the ad, which will direct them to your landing page. That’s where they will find all that they need and might consider trying out what you offer.
4. Branded hashtags ads
Branded hashtags adverts are the most common on TikTok. They will mainly involve asking someone to record a video of a specific action. For instance, they will include uploading a video of something like doing some gymnastics, performing a dance, or something of the sort. The video uploaded is always under specific hashtags.
This idea has been helpful for many content creators whereby clicking on one of the videos leads to the emergence of related videos under the same hashtag. It is a perfect way to build your brand and trust among the clients you deal with. Whenever a customer comes across a video from somebody who has used the same product, they will be automatically convinced.
Have you ever come across customer reviews on marketing brands like Amazon? That’s the same way that this technique works. The only difference is that reviews are written, while branded hashtags have hyperlinks to lead you to a video.
5. Branded effects ads
Unlike branded hashtags adverts, branded effects ads come with unique animations, including applying some filters on the ad. They last for more than a week on TikTok before changing to break the monotony of those who see them. Like your products in the market, customers will always be happy to see your new and improved products. Therefore, you will maintain the content while filter effects are changed occasionally.
Part 3: Learn from 5 Best TikTok Ad Examples
1. Acome
Acome is an example of an In-Feed ad. It deals with electronics, mobile phones, and exposes its products to the entire world, all the way from Indonesia. The ad created increases the visibility of the phones in the competitive marketplace. The company has acquired many clients through this online marketing technique to a more significant extent. This simple ad gained 480,000 clicks, in which 34% percent of the clicks became customers. The method works. Doesn’t it?
2. Kroger
The company launched its campaign when the students were just about to report to schools. The campaign contained videos on students displaying what they had bought from the company. A hashtag also accompanied the ad to promote more services like stationery and bedding equipment necessary for students. The ad generated a lot of organic traffic, boosting its SEO ranking in SERPs by garnering more than 3 million views, 252000 likes, and 1k comments and shares.
3. Guess
Guess specializes in a lucrative business that supplies clothes among the United States’ teens and the youth. Creating a hashtag that displays the youth’s luxurious fashion styles gave them an upper hand over other companies. The engagement rate increased spontaneously with an additional 14.3% click-through rate and gaining 12k new subscribers by partnering with some TikTok marketing agencies.
4. Gusher
Gusher is a candy business that uses TikTok ads to access a broader audience to taste their candies. The first attempt to create a TikTok ad gained new 5 million views. That motivated them to continue using ads that have propelled their business by skyrocketing their purchasing power. TikTok ads have done miracles for many companies, and Gusher is no exception.
5. Ralph Lauren
This was a TikTok ad created to market the clothing business of Ralph Lauren. Did it also use hashtags? Yes, but there was something extra. The company used a social media influencer, Diana Silvers, an actress. Usually, everyone would always want to listen to what celebrities are saying.
The fact that Diana was an actress made the company get recognized. Clients were allowed to make direct purchases just by using a few clicks—the number of customers received that month was tremendous. Increased sales and handling many customers was the talk of the day. It allowed users to access the company directly led to the company using email marketing techniques because of the emails saved during the online purchasing process.
Part 4: How to Run Ads on TikTok?
Creating and running adverts on TikTok should not be difficult. The app has a straightforward way of doing it. Whether you have a small business like a freelancer, you will need to advertise it for direct clients. To use ads, go to the dashboard and select the “Campaign” tab, located at the top. Pick from the available sections from the tab depending on your marketing preferences. You are at liberty to choose from traffic, app installs, and conversions.
Before you begin advertising, have some cash to purchase the ad for as little as $10 for a successful TikTok campaign. The amount you choose to pay depends on the format and duration of the ad. Presently, only short-duration ads are supported. But of course, we expect the period to increase with time. Use the Newsfeed section to get some captivating images for your ads. Also include some videos from your library, template, brilliant video, or upload a new one.
Part 5: Make Your TikTok Ads Attractive with Filmora
Creating an impressive ad or video on TikTok requires you to edit the videos and make them look attractive. We recommend using pro tools like Wondershare Filmora. Are other apps bad? No! But here’s why we recommend Wondershare Filmora:
You can upload the video instantly with Filmora.
Wondershare Filmora
Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!
Try It Free Try It Free Try It Free Learn More >
There are many editing built-in tools and features like the application of effects, captions, and fantastic themes. All these are easy to use since no experience is required. The app supports both simple and advanced editing. Ranging from cropping to trimming videos, you are guaranteed to have an excellent experience and a high success rate.
Check out this one before creating your TikTok ads
There are a few points that you should consider to make your video creation outstanding, along with adding TikTok ads songs. Let’s check them out:
Know your budget and target audience –The first thing considered should be the amount to spend on buying ads. Also, know who should access the information. Are you targeting teens? Gamers? Students or whoever you wish to target, tell them how you will serve them and why you should serve them.
Upload a new video. Let the video that you select be original. It should be new so that people find it fascinating. No one would enjoy watching something that has been around for long.
Add text to your videos. The text communicates more information than just video. A call-to-action will do better because readers will get prompted to take immediate action- a TikTok campaign idea that has worked for the leading brands that boast of their many clients.
Conclusion
To sum up, TikTok is an excellent platform to market your business by ads. However, a high-quality ad should be authentic, original, and informative. Use editing tools like Wondershare Filmora and involve some influencers in your videos as you watch your market grow.
02 What are Types of TikTok Ads?
03 Learn from 5 Best TikTok Ad Examples?
05 Make Your TikTok Ads Attractive with Filmora
Part 1: Why does TikTok Advertising Matter?
1. The current generation dominates the entire platform
As the statement suggests, most TikTok users are teens and young adults. According to research, it is the largest population and has a considerable purchasing power of over $140 billion. Currently known as Generation Z, it also consists of the largest population in the United States and other countries in the world. These statistics imply that your business can grow when you invest in targeting this audience. Therefore, use TikTok Ads Manager to market your business here. As expected, you will collect more revenue from TikTok users.
2. High engagement rate on TikTok
Surprisingly, TikTok has overtaken so many leading brands like Facebookregarding time spent by users. Over 70% of users in the United States and the UK spend more time on TikTok than Facebook. Advertising on TikTok always increases the engagement rate required for your business. Consequently, many companies have taken advantage of that and benefited more than they had on other platforms. Some startling facts?
Young adults’ average time on Facebook is 58.5 minutes, while TikTok consumes 1 hour and 20 minutes of their time every day. Do you know what that means? More people will encounter your products and services on TikTok than on any social media platform. The more significant number of viewers leads to a larger market to get more clients.
3. Advertising on TikTok gets your video to be viewed by many
A larger population retains more information obtained from videos than written information. About 93% of brands have gained many customers by using social media. Advertising your products on social media platforms allows you to reach a wider audience than other ways of communication. Most of the people are members of various social media groups. That translates to reaching a wider audience by using a single ad.
4. The numerous ad formats for TikTok allow more significant engagements
TikTok comes with many TikTok advertising formats that will make you reach a wider audience. Whether they are making videos, watching the “For You” feeds, or whatever they are doing on TikTok, they will still come across your ads.
We have covered these types of advert formats below, so keep reading. If you have never used videos in marketing, give it a try and see miracles happen. Any marketing campaign that utilizes video is always powerful compared to text.
5.TikTok ads convey your products and services to an international audience
TikTok is currently available in 170 countries, and its expansion does not seem to slow down very soon. Moreover, it has many language subtitles amounting to 70. Since most of these languages are international, there’s no reason why you should be hesitating to access a global market. It doesn’t matter whether your business is still getting on its feet. You will quickly get clients by serving them online. Slowly you will find your way out and end up surpassing the branded “marketing experts.”
Part 2: What are Types of TikTok Ads?
We have been stressing about types of TikTok ads, and now they are. There are five TikTok ads examples that you can use to embrace your digital marketing skills.
1. In-Feed Ads
These are ads that will get displayed in the recommended videos of TikTok users. Regardless of their browsing history, they will come across these ads and get anxious about the services they are making efforts to market. The better part is that TikTokers can share your ads and help you to use more negligible amounts of the hard-earned money you spend in purchasing the ads. Viewers can also comment and like your ads. Take advantage of converting those who comment and subscribe to long-term clients—usually, blending this with other marketing tactics makes it even better!
A takeaway tip- include some inspiring music to convince your customers.
2. Brand Takeover ads
These pop-up ads appear on the screen once the user opens the TikTok app. Usually, the ad will stay on the screen for a short time before turning into a feeds ad. Your ad will still be visible in the “For You” section. It can appear as a video or image with hyperlinks to direct the client’s interest to your webpage. It is not just about helping TikTok get backlinks but primarily promoting your business. That’s not just interesting. It’s because your work is made much easier by waiting for the client to click on the ad. Ensure that your ad is impressive enough to have a higher click-through rate. Remember that your click-through rate will determine the number of sales you get.
3. Top View ads
These cover the first post in the “Feeds“ section for a short while. Ground shuttering sounds always accompany them to capture the audience’s attention through the TikTok marketing campaigns. As usual, everyone will always pay attention to what the sound is all about. Right? At that moment, any interested viewers will click the link in the ad, which will direct them to your landing page. That’s where they will find all that they need and might consider trying out what you offer.
4. Branded hashtags ads
Branded hashtags adverts are the most common on TikTok. They will mainly involve asking someone to record a video of a specific action. For instance, they will include uploading a video of something like doing some gymnastics, performing a dance, or something of the sort. The video uploaded is always under specific hashtags.
This idea has been helpful for many content creators whereby clicking on one of the videos leads to the emergence of related videos under the same hashtag. It is a perfect way to build your brand and trust among the clients you deal with. Whenever a customer comes across a video from somebody who has used the same product, they will be automatically convinced.
Have you ever come across customer reviews on marketing brands like Amazon? That’s the same way that this technique works. The only difference is that reviews are written, while branded hashtags have hyperlinks to lead you to a video.
5. Branded effects ads
Unlike branded hashtags adverts, branded effects ads come with unique animations, including applying some filters on the ad. They last for more than a week on TikTok before changing to break the monotony of those who see them. Like your products in the market, customers will always be happy to see your new and improved products. Therefore, you will maintain the content while filter effects are changed occasionally.
Part 3: Learn from 5 Best TikTok Ad Examples
1. Acome
Acome is an example of an In-Feed ad. It deals with electronics, mobile phones, and exposes its products to the entire world, all the way from Indonesia. The ad created increases the visibility of the phones in the competitive marketplace. The company has acquired many clients through this online marketing technique to a more significant extent. This simple ad gained 480,000 clicks, in which 34% percent of the clicks became customers. The method works. Doesn’t it?
2. Kroger
The company launched its campaign when the students were just about to report to schools. The campaign contained videos on students displaying what they had bought from the company. A hashtag also accompanied the ad to promote more services like stationery and bedding equipment necessary for students. The ad generated a lot of organic traffic, boosting its SEO ranking in SERPs by garnering more than 3 million views, 252000 likes, and 1k comments and shares.
3. Guess
Guess specializes in a lucrative business that supplies clothes among the United States’ teens and the youth. Creating a hashtag that displays the youth’s luxurious fashion styles gave them an upper hand over other companies. The engagement rate increased spontaneously with an additional 14.3% click-through rate and gaining 12k new subscribers by partnering with some TikTok marketing agencies.
4. Gusher
Gusher is a candy business that uses TikTok ads to access a broader audience to taste their candies. The first attempt to create a TikTok ad gained new 5 million views. That motivated them to continue using ads that have propelled their business by skyrocketing their purchasing power. TikTok ads have done miracles for many companies, and Gusher is no exception.
5. Ralph Lauren
This was a TikTok ad created to market the clothing business of Ralph Lauren. Did it also use hashtags? Yes, but there was something extra. The company used a social media influencer, Diana Silvers, an actress. Usually, everyone would always want to listen to what celebrities are saying.
The fact that Diana was an actress made the company get recognized. Clients were allowed to make direct purchases just by using a few clicks—the number of customers received that month was tremendous. Increased sales and handling many customers was the talk of the day. It allowed users to access the company directly led to the company using email marketing techniques because of the emails saved during the online purchasing process.
Part 4: How to Run Ads on TikTok?
Creating and running adverts on TikTok should not be difficult. The app has a straightforward way of doing it. Whether you have a small business like a freelancer, you will need to advertise it for direct clients. To use ads, go to the dashboard and select the “Campaign” tab, located at the top. Pick from the available sections from the tab depending on your marketing preferences. You are at liberty to choose from traffic, app installs, and conversions.
Before you begin advertising, have some cash to purchase the ad for as little as $10 for a successful TikTok campaign. The amount you choose to pay depends on the format and duration of the ad. Presently, only short-duration ads are supported. But of course, we expect the period to increase with time. Use the Newsfeed section to get some captivating images for your ads. Also include some videos from your library, template, brilliant video, or upload a new one.
Part 5: Make Your TikTok Ads Attractive with Filmora
Creating an impressive ad or video on TikTok requires you to edit the videos and make them look attractive. We recommend using pro tools like Wondershare Filmora. Are other apps bad? No! But here’s why we recommend Wondershare Filmora:
You can upload the video instantly with Filmora.
Wondershare Filmora
Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!
Try It Free Try It Free Try It Free Learn More >
There are many editing built-in tools and features like the application of effects, captions, and fantastic themes. All these are easy to use since no experience is required. The app supports both simple and advanced editing. Ranging from cropping to trimming videos, you are guaranteed to have an excellent experience and a high success rate.
Check out this one before creating your TikTok ads
There are a few points that you should consider to make your video creation outstanding, along with adding TikTok ads songs. Let’s check them out:
Know your budget and target audience –The first thing considered should be the amount to spend on buying ads. Also, know who should access the information. Are you targeting teens? Gamers? Students or whoever you wish to target, tell them how you will serve them and why you should serve them.
Upload a new video. Let the video that you select be original. It should be new so that people find it fascinating. No one would enjoy watching something that has been around for long.
Add text to your videos. The text communicates more information than just video. A call-to-action will do better because readers will get prompted to take immediate action- a TikTok campaign idea that has worked for the leading brands that boast of their many clients.
Conclusion
To sum up, TikTok is an excellent platform to market your business by ads. However, a high-quality ad should be authentic, original, and informative. Use editing tools like Wondershare Filmora and involve some influencers in your videos as you watch your market grow.
02 What are Types of TikTok Ads?
03 Learn from 5 Best TikTok Ad Examples?
05 Make Your TikTok Ads Attractive with Filmora
Part 1: Why does TikTok Advertising Matter?
1. The current generation dominates the entire platform
As the statement suggests, most TikTok users are teens and young adults. According to research, it is the largest population and has a considerable purchasing power of over $140 billion. Currently known as Generation Z, it also consists of the largest population in the United States and other countries in the world. These statistics imply that your business can grow when you invest in targeting this audience. Therefore, use TikTok Ads Manager to market your business here. As expected, you will collect more revenue from TikTok users.
2. High engagement rate on TikTok
Surprisingly, TikTok has overtaken so many leading brands like Facebookregarding time spent by users. Over 70% of users in the United States and the UK spend more time on TikTok than Facebook. Advertising on TikTok always increases the engagement rate required for your business. Consequently, many companies have taken advantage of that and benefited more than they had on other platforms. Some startling facts?
Young adults’ average time on Facebook is 58.5 minutes, while TikTok consumes 1 hour and 20 minutes of their time every day. Do you know what that means? More people will encounter your products and services on TikTok than on any social media platform. The more significant number of viewers leads to a larger market to get more clients.
3. Advertising on TikTok gets your video to be viewed by many
A larger population retains more information obtained from videos than written information. About 93% of brands have gained many customers by using social media. Advertising your products on social media platforms allows you to reach a wider audience than other ways of communication. Most of the people are members of various social media groups. That translates to reaching a wider audience by using a single ad.
4. The numerous ad formats for TikTok allow more significant engagements
TikTok comes with many TikTok advertising formats that will make you reach a wider audience. Whether they are making videos, watching the “For You” feeds, or whatever they are doing on TikTok, they will still come across your ads.
We have covered these types of advert formats below, so keep reading. If you have never used videos in marketing, give it a try and see miracles happen. Any marketing campaign that utilizes video is always powerful compared to text.
5.TikTok ads convey your products and services to an international audience
TikTok is currently available in 170 countries, and its expansion does not seem to slow down very soon. Moreover, it has many language subtitles amounting to 70. Since most of these languages are international, there’s no reason why you should be hesitating to access a global market. It doesn’t matter whether your business is still getting on its feet. You will quickly get clients by serving them online. Slowly you will find your way out and end up surpassing the branded “marketing experts.”
Part 2: What are Types of TikTok Ads?
We have been stressing about types of TikTok ads, and now they are. There are five TikTok ads examples that you can use to embrace your digital marketing skills.
1. In-Feed Ads
These are ads that will get displayed in the recommended videos of TikTok users. Regardless of their browsing history, they will come across these ads and get anxious about the services they are making efforts to market. The better part is that TikTokers can share your ads and help you to use more negligible amounts of the hard-earned money you spend in purchasing the ads. Viewers can also comment and like your ads. Take advantage of converting those who comment and subscribe to long-term clients—usually, blending this with other marketing tactics makes it even better!
A takeaway tip- include some inspiring music to convince your customers.
2. Brand Takeover ads
These pop-up ads appear on the screen once the user opens the TikTok app. Usually, the ad will stay on the screen for a short time before turning into a feeds ad. Your ad will still be visible in the “For You” section. It can appear as a video or image with hyperlinks to direct the client’s interest to your webpage. It is not just about helping TikTok get backlinks but primarily promoting your business. That’s not just interesting. It’s because your work is made much easier by waiting for the client to click on the ad. Ensure that your ad is impressive enough to have a higher click-through rate. Remember that your click-through rate will determine the number of sales you get.
3. Top View ads
These cover the first post in the “Feeds“ section for a short while. Ground shuttering sounds always accompany them to capture the audience’s attention through the TikTok marketing campaigns. As usual, everyone will always pay attention to what the sound is all about. Right? At that moment, any interested viewers will click the link in the ad, which will direct them to your landing page. That’s where they will find all that they need and might consider trying out what you offer.
4. Branded hashtags ads
Branded hashtags adverts are the most common on TikTok. They will mainly involve asking someone to record a video of a specific action. For instance, they will include uploading a video of something like doing some gymnastics, performing a dance, or something of the sort. The video uploaded is always under specific hashtags.
This idea has been helpful for many content creators whereby clicking on one of the videos leads to the emergence of related videos under the same hashtag. It is a perfect way to build your brand and trust among the clients you deal with. Whenever a customer comes across a video from somebody who has used the same product, they will be automatically convinced.
Have you ever come across customer reviews on marketing brands like Amazon? That’s the same way that this technique works. The only difference is that reviews are written, while branded hashtags have hyperlinks to lead you to a video.
5. Branded effects ads
Unlike branded hashtags adverts, branded effects ads come with unique animations, including applying some filters on the ad. They last for more than a week on TikTok before changing to break the monotony of those who see them. Like your products in the market, customers will always be happy to see your new and improved products. Therefore, you will maintain the content while filter effects are changed occasionally.
Part 3: Learn from 5 Best TikTok Ad Examples
1. Acome
Acome is an example of an In-Feed ad. It deals with electronics, mobile phones, and exposes its products to the entire world, all the way from Indonesia. The ad created increases the visibility of the phones in the competitive marketplace. The company has acquired many clients through this online marketing technique to a more significant extent. This simple ad gained 480,000 clicks, in which 34% percent of the clicks became customers. The method works. Doesn’t it?
2. Kroger
The company launched its campaign when the students were just about to report to schools. The campaign contained videos on students displaying what they had bought from the company. A hashtag also accompanied the ad to promote more services like stationery and bedding equipment necessary for students. The ad generated a lot of organic traffic, boosting its SEO ranking in SERPs by garnering more than 3 million views, 252000 likes, and 1k comments and shares.
3. Guess
Guess specializes in a lucrative business that supplies clothes among the United States’ teens and the youth. Creating a hashtag that displays the youth’s luxurious fashion styles gave them an upper hand over other companies. The engagement rate increased spontaneously with an additional 14.3% click-through rate and gaining 12k new subscribers by partnering with some TikTok marketing agencies.
4. Gusher
Gusher is a candy business that uses TikTok ads to access a broader audience to taste their candies. The first attempt to create a TikTok ad gained new 5 million views. That motivated them to continue using ads that have propelled their business by skyrocketing their purchasing power. TikTok ads have done miracles for many companies, and Gusher is no exception.
5. Ralph Lauren
This was a TikTok ad created to market the clothing business of Ralph Lauren. Did it also use hashtags? Yes, but there was something extra. The company used a social media influencer, Diana Silvers, an actress. Usually, everyone would always want to listen to what celebrities are saying.
The fact that Diana was an actress made the company get recognized. Clients were allowed to make direct purchases just by using a few clicks—the number of customers received that month was tremendous. Increased sales and handling many customers was the talk of the day. It allowed users to access the company directly led to the company using email marketing techniques because of the emails saved during the online purchasing process.
Part 4: How to Run Ads on TikTok?
Creating and running adverts on TikTok should not be difficult. The app has a straightforward way of doing it. Whether you have a small business like a freelancer, you will need to advertise it for direct clients. To use ads, go to the dashboard and select the “Campaign” tab, located at the top. Pick from the available sections from the tab depending on your marketing preferences. You are at liberty to choose from traffic, app installs, and conversions.
Before you begin advertising, have some cash to purchase the ad for as little as $10 for a successful TikTok campaign. The amount you choose to pay depends on the format and duration of the ad. Presently, only short-duration ads are supported. But of course, we expect the period to increase with time. Use the Newsfeed section to get some captivating images for your ads. Also include some videos from your library, template, brilliant video, or upload a new one.
Part 5: Make Your TikTok Ads Attractive with Filmora
Creating an impressive ad or video on TikTok requires you to edit the videos and make them look attractive. We recommend using pro tools like Wondershare Filmora. Are other apps bad? No! But here’s why we recommend Wondershare Filmora:
You can upload the video instantly with Filmora.
Wondershare Filmora
Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!
Try It Free Try It Free Try It Free Learn More >
There are many editing built-in tools and features like the application of effects, captions, and fantastic themes. All these are easy to use since no experience is required. The app supports both simple and advanced editing. Ranging from cropping to trimming videos, you are guaranteed to have an excellent experience and a high success rate.
Check out this one before creating your TikTok ads
There are a few points that you should consider to make your video creation outstanding, along with adding TikTok ads songs. Let’s check them out:
Know your budget and target audience –The first thing considered should be the amount to spend on buying ads. Also, know who should access the information. Are you targeting teens? Gamers? Students or whoever you wish to target, tell them how you will serve them and why you should serve them.
Upload a new video. Let the video that you select be original. It should be new so that people find it fascinating. No one would enjoy watching something that has been around for long.
Add text to your videos. The text communicates more information than just video. A call-to-action will do better because readers will get prompted to take immediate action- a TikTok campaign idea that has worked for the leading brands that boast of their many clients.
Conclusion
To sum up, TikTok is an excellent platform to market your business by ads. However, a high-quality ad should be authentic, original, and informative. Use editing tools like Wondershare Filmora and involve some influencers in your videos as you watch your market grow.
02 What are Types of TikTok Ads?
03 Learn from 5 Best TikTok Ad Examples?
05 Make Your TikTok Ads Attractive with Filmora
Part 1: Why does TikTok Advertising Matter?
1. The current generation dominates the entire platform
As the statement suggests, most TikTok users are teens and young adults. According to research, it is the largest population and has a considerable purchasing power of over $140 billion. Currently known as Generation Z, it also consists of the largest population in the United States and other countries in the world. These statistics imply that your business can grow when you invest in targeting this audience. Therefore, use TikTok Ads Manager to market your business here. As expected, you will collect more revenue from TikTok users.
2. High engagement rate on TikTok
Surprisingly, TikTok has overtaken so many leading brands like Facebookregarding time spent by users. Over 70% of users in the United States and the UK spend more time on TikTok than Facebook. Advertising on TikTok always increases the engagement rate required for your business. Consequently, many companies have taken advantage of that and benefited more than they had on other platforms. Some startling facts?
Young adults’ average time on Facebook is 58.5 minutes, while TikTok consumes 1 hour and 20 minutes of their time every day. Do you know what that means? More people will encounter your products and services on TikTok than on any social media platform. The more significant number of viewers leads to a larger market to get more clients.
3. Advertising on TikTok gets your video to be viewed by many
A larger population retains more information obtained from videos than written information. About 93% of brands have gained many customers by using social media. Advertising your products on social media platforms allows you to reach a wider audience than other ways of communication. Most of the people are members of various social media groups. That translates to reaching a wider audience by using a single ad.
4. The numerous ad formats for TikTok allow more significant engagements
TikTok comes with many TikTok advertising formats that will make you reach a wider audience. Whether they are making videos, watching the “For You” feeds, or whatever they are doing on TikTok, they will still come across your ads.
We have covered these types of advert formats below, so keep reading. If you have never used videos in marketing, give it a try and see miracles happen. Any marketing campaign that utilizes video is always powerful compared to text.
5.TikTok ads convey your products and services to an international audience
TikTok is currently available in 170 countries, and its expansion does not seem to slow down very soon. Moreover, it has many language subtitles amounting to 70. Since most of these languages are international, there’s no reason why you should be hesitating to access a global market. It doesn’t matter whether your business is still getting on its feet. You will quickly get clients by serving them online. Slowly you will find your way out and end up surpassing the branded “marketing experts.”
Part 2: What are Types of TikTok Ads?
We have been stressing about types of TikTok ads, and now they are. There are five TikTok ads examples that you can use to embrace your digital marketing skills.
1. In-Feed Ads
These are ads that will get displayed in the recommended videos of TikTok users. Regardless of their browsing history, they will come across these ads and get anxious about the services they are making efforts to market. The better part is that TikTokers can share your ads and help you to use more negligible amounts of the hard-earned money you spend in purchasing the ads. Viewers can also comment and like your ads. Take advantage of converting those who comment and subscribe to long-term clients—usually, blending this with other marketing tactics makes it even better!
A takeaway tip- include some inspiring music to convince your customers.
2. Brand Takeover ads
These pop-up ads appear on the screen once the user opens the TikTok app. Usually, the ad will stay on the screen for a short time before turning into a feeds ad. Your ad will still be visible in the “For You” section. It can appear as a video or image with hyperlinks to direct the client’s interest to your webpage. It is not just about helping TikTok get backlinks but primarily promoting your business. That’s not just interesting. It’s because your work is made much easier by waiting for the client to click on the ad. Ensure that your ad is impressive enough to have a higher click-through rate. Remember that your click-through rate will determine the number of sales you get.
3. Top View ads
These cover the first post in the “Feeds“ section for a short while. Ground shuttering sounds always accompany them to capture the audience’s attention through the TikTok marketing campaigns. As usual, everyone will always pay attention to what the sound is all about. Right? At that moment, any interested viewers will click the link in the ad, which will direct them to your landing page. That’s where they will find all that they need and might consider trying out what you offer.
4. Branded hashtags ads
Branded hashtags adverts are the most common on TikTok. They will mainly involve asking someone to record a video of a specific action. For instance, they will include uploading a video of something like doing some gymnastics, performing a dance, or something of the sort. The video uploaded is always under specific hashtags.
This idea has been helpful for many content creators whereby clicking on one of the videos leads to the emergence of related videos under the same hashtag. It is a perfect way to build your brand and trust among the clients you deal with. Whenever a customer comes across a video from somebody who has used the same product, they will be automatically convinced.
Have you ever come across customer reviews on marketing brands like Amazon? That’s the same way that this technique works. The only difference is that reviews are written, while branded hashtags have hyperlinks to lead you to a video.
5. Branded effects ads
Unlike branded hashtags adverts, branded effects ads come with unique animations, including applying some filters on the ad. They last for more than a week on TikTok before changing to break the monotony of those who see them. Like your products in the market, customers will always be happy to see your new and improved products. Therefore, you will maintain the content while filter effects are changed occasionally.
Part 3: Learn from 5 Best TikTok Ad Examples
1. Acome
Acome is an example of an In-Feed ad. It deals with electronics, mobile phones, and exposes its products to the entire world, all the way from Indonesia. The ad created increases the visibility of the phones in the competitive marketplace. The company has acquired many clients through this online marketing technique to a more significant extent. This simple ad gained 480,000 clicks, in which 34% percent of the clicks became customers. The method works. Doesn’t it?
2. Kroger
The company launched its campaign when the students were just about to report to schools. The campaign contained videos on students displaying what they had bought from the company. A hashtag also accompanied the ad to promote more services like stationery and bedding equipment necessary for students. The ad generated a lot of organic traffic, boosting its SEO ranking in SERPs by garnering more than 3 million views, 252000 likes, and 1k comments and shares.
3. Guess
Guess specializes in a lucrative business that supplies clothes among the United States’ teens and the youth. Creating a hashtag that displays the youth’s luxurious fashion styles gave them an upper hand over other companies. The engagement rate increased spontaneously with an additional 14.3% click-through rate and gaining 12k new subscribers by partnering with some TikTok marketing agencies.
4. Gusher
Gusher is a candy business that uses TikTok ads to access a broader audience to taste their candies. The first attempt to create a TikTok ad gained new 5 million views. That motivated them to continue using ads that have propelled their business by skyrocketing their purchasing power. TikTok ads have done miracles for many companies, and Gusher is no exception.
5. Ralph Lauren
This was a TikTok ad created to market the clothing business of Ralph Lauren. Did it also use hashtags? Yes, but there was something extra. The company used a social media influencer, Diana Silvers, an actress. Usually, everyone would always want to listen to what celebrities are saying.
The fact that Diana was an actress made the company get recognized. Clients were allowed to make direct purchases just by using a few clicks—the number of customers received that month was tremendous. Increased sales and handling many customers was the talk of the day. It allowed users to access the company directly led to the company using email marketing techniques because of the emails saved during the online purchasing process.
Part 4: How to Run Ads on TikTok?
Creating and running adverts on TikTok should not be difficult. The app has a straightforward way of doing it. Whether you have a small business like a freelancer, you will need to advertise it for direct clients. To use ads, go to the dashboard and select the “Campaign” tab, located at the top. Pick from the available sections from the tab depending on your marketing preferences. You are at liberty to choose from traffic, app installs, and conversions.
Before you begin advertising, have some cash to purchase the ad for as little as $10 for a successful TikTok campaign. The amount you choose to pay depends on the format and duration of the ad. Presently, only short-duration ads are supported. But of course, we expect the period to increase with time. Use the Newsfeed section to get some captivating images for your ads. Also include some videos from your library, template, brilliant video, or upload a new one.
Part 5: Make Your TikTok Ads Attractive with Filmora
Creating an impressive ad or video on TikTok requires you to edit the videos and make them look attractive. We recommend using pro tools like Wondershare Filmora. Are other apps bad? No! But here’s why we recommend Wondershare Filmora:
You can upload the video instantly with Filmora.
Wondershare Filmora
Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!
Try It Free Try It Free Try It Free Learn More >
There are many editing built-in tools and features like the application of effects, captions, and fantastic themes. All these are easy to use since no experience is required. The app supports both simple and advanced editing. Ranging from cropping to trimming videos, you are guaranteed to have an excellent experience and a high success rate.
Check out this one before creating your TikTok ads
There are a few points that you should consider to make your video creation outstanding, along with adding TikTok ads songs. Let’s check them out:
Know your budget and target audience –The first thing considered should be the amount to spend on buying ads. Also, know who should access the information. Are you targeting teens? Gamers? Students or whoever you wish to target, tell them how you will serve them and why you should serve them.
Upload a new video. Let the video that you select be original. It should be new so that people find it fascinating. No one would enjoy watching something that has been around for long.
Add text to your videos. The text communicates more information than just video. A call-to-action will do better because readers will get prompted to take immediate action- a TikTok campaign idea that has worked for the leading brands that boast of their many clients.
Conclusion
To sum up, TikTok is an excellent platform to market your business by ads. However, a high-quality ad should be authentic, original, and informative. Use editing tools like Wondershare Filmora and involve some influencers in your videos as you watch your market grow.
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- Link: https://tiktok-video-files.techidaily.com/updated-in-2024-cutting-edge-tiktok-edits-for-windowspc-users/
- License: This work is licensed under CC BY-NC-SA 4.0.
