"[New] From Novice to Entrepreneur  TikTok Creator Fund Success Story for 2024"

"[New] From Novice to Entrepreneur TikTok Creator Fund Success Story for 2024"

Kenneth Lv11

From Novice to Entrepreneur: TikTok Creator Fund Success Story

TikTok Creator Fund: How to Join it and Make Money

author avatar

Shanoon Cox

Mar 27, 2024• Proven solutions

TikTok – a platform entrenched in creativity – has become one of the most popular social media sites in the world in a short period. With more than 800 million monthly users worldwide, this short-form video app is now an unstoppable growth. Over the recent years, it has become the central hub for the young and ambitious creators of the world.

You know how to make TikTok videos, and you even post them regularly to build your brand – but did you know as a content creator you could also get paid for posting TikToks?

Download Win VersionDownload Mac Version

Building on its efforts to support content creators monetize their content, the popular video-sharing platform has launched TikTok Creator Fund to allow creators to earn money from their videos. The introduction of the fund program is in alliance with TikTok’s commitment to encouraging those who dream of making careers using their creative talent. The platform wants to push its users to take their ambition, creativity, and imagination to the next level.

tiktok creator fund

Source: newsroom.tiktok.com

Interested in joining this program but have no idea of who can apply, where to apply, and how to join the TikTok creator fund? Fret not! You’ve come to the right place.

Check out below to find out the answer and be ready to kick-start your TikTok career!

Part 1: What is TikTok Creator Fund?

TikTok’s Creator Fund program is a $200 million cash fund, growing to $1billion over the next 3 years, to reward TikTokers for creating authentic, entertaining, and engaging video content. Launched in 2020, the TikTok creator fund is the opportunity of a lifetime for determined video creators to earn per view on their original content.

From artists to educators, singers to dancers, comedians to bodybuilders, the TikTok creator fund allows the brightest TikTokers to earn money through their creative content. It is a type of incentive for the creators and a way for TikTok to express their gratitude to the creator community for their creativity and ingenuity. The goal of the fund is to support the brightest and best TikTok creators who draw audiences to the platform.

Part 2: Who is Eligible to Apply to the Creator Fund?

TikTokers can apply for funding through the creator fund and generate income from their videos. Although there’s no limit on the number of creators who can join, there are certain TikTok creator fund requirements that creators have to meet to be able to access the program.

The initial criteria for applying to the TikTok creator fund are:

  • Must be at least 18 years of age
  • Should have at least 10, 000 followers
  • Must be based in the US, UK, France, Spain, Germany, or Italy
  • Should have at least 100,000 views in the last 30 days
  • Only post “original content” in line with the TikTok Community Guidelines

tiktok creator fund requirements

Source: newsroom.tiktok.com

In other words, the creator fund is for content creators who have already proven their ability to make popular content. If you do not meet the above requirements, you won’t be able to access the creator fund or the income it provides. So, unless you have a moderate level of popularity on TikTok, you won’t be able to qualify to receive money from the creator fund. However, you can set your focus on the creator fund program and grow your account to match the TikTok Creator Fund requirements!

Part 3: Is the TikTok Creator Fund Worth Joining?

TikTok’s creator fund offers the opportunity to ambitious creators to make additional earning with their content. So, if you are a TikToker who enjoys making video content and want to and turn your creativity into a career, joining the creator fund program might be worth it.

Some of the many reasons why you should fill the TikTok creator fund application and join this program are:

  • The creator fund program was created to help new TikTokers gain followers and keep them entertained while they grow their audience.
  • It is an excellent opportunity and way to build an income and earn money through the videos that you post. Since the fund is open to all types of content, you can earn money doing what you enjoy.

Part 4: How to Join the TikTok Creator Fund?

Once you meet the eligibility requirements for the creator fund, you can easily apply to join and be accepted into this program. Joining the program will enable you to earn income through TikTok and make money by doing what you enjoy – creating videos.

Here’s a simple tutorial on how to join the TikTok creator fund:

Step-1: Log in to your profile

Step-2: Click on the three dots in the top right corner of the screen

Step-3: Click on Manage Account and scroll down to choose Switch to Pro Account.

Step-4: Then, choose Creator.

Step-5: Once you are done switching to Pro, go to your profile once again.

Step-6: Click on the three dots in your screen’s top-right corner.

Step-7: Scroll down and select Creator.

Step-8: You’ll see Insights and the TikTok Creator Fund. Ensure you choose the latter.

Next, you will be taken to the application process where you have to confirm you are at least 18-years-old. You may have to upload your ID for this. Also, you have to verify your location. Make sure you do not forget to read and accept the Terms and Conditions.

Alternatively, there is another way for you to apply. You can follow the below steps:

Step-1: Go to your inbox, click on the All Activity section on the top of your screen,

Step-2: Tap From TikTok where you will see notifications from TikTok.

Step-3: Find a notification saying: “Turn your creativity into opportunity! Apply to the TikTok Creator Fund.”

Step-4: The message will redirect to a new screen, thus letting you know your eligibility

Step-5: Fill the TikTok Creator Fund application form

Step-6: When you are taken to the Creator Fund Dashboard, it denotes your application is approved.

join tiktok creator fund

Source: saleslovesmarketing.co

Part 5: Top 5 Highest Paid TikTokers

Before we delve into the richest TikTokers, it is recommended to know what TikTok creator Fund pays to users. So far, TikTok hasn’t officially announced what or how much it pays its creators. The creator fund isn’t a grant or an ad revenue-sharing program. However, influencers who are enrolled in the Creator Fund have reported that TikTok pays them between 2 and 4 cents per 1000 views.

TikTok Creator Fund payout depends on a range of factors in relation to your profile and the content you create. These factors include views count and their authenticity, number of engagement, the region where the views come from, and total followers compared to likes. Performance on this social media platform is dynamic as it changes naturally. Besides, the daily funding amount can differ depending on the number of videos released on that day. So, the specific amount differs from one person to another.

Now that you have an idea of the creator fund payout, you might be wondering about top TikTok creators who have monetized their content. Here’s a list of TikTok’s 5 highest paid TikTokers based on Forbes’ list of the highest-earning stars in 2020:

1.Addison Rae Easterling

Louisiana-native Addison Rae is TikTok’s top-earning star who earns $5 million in just a year. With sponsored posts, collaborations with the Hype House and many business opportunities, Addison has reached household name status.

2.Charli D’Amelio

According to Forbes’ 2020 breakdown, 16-year-old Charli D’Amelio has earned $4 million. She does sponsored content on TikTok and has also managed to leverage those efforts into large endorsement deals with reputed brands.

tiktoker charli

3.Dixie D’Amelio

Dixie’s fame goes in sync with her sister Charli’s as they appear in many of each other’s videos. With earnings of $2.9 million, she is among the top three on the list. The D’Amelios signed joint deals with many companies and Dixie is striking out on her own with her music career.

4.Loren Gray

Thanks to her immense popularity on TikTok, Loren Gray made a casual $2.4 million. In addition to the usual sponsored content and endorsement deals, she has turned her online success into a full-blown music career.

5.Josh Richards

According to Forbes, Josh is worth $1.5 million – and it’s not just because of sponsorship deals with major brands. He earns income from his merch line and his own drink business too. Also, he has co-founded his own talent management company.

Conclusion

Doing what you are passionate about is one thing; making money from it is another. That is what the TikTok creator fund does for video content creators. So, if you trust your creativity, joining the creator fund program might be a lifetime opportunity for you. Maintain a robust content strategy and start earning money through your own content on TikTok!

author avatar

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Mar 27, 2024• Proven solutions

TikTok – a platform entrenched in creativity – has become one of the most popular social media sites in the world in a short period. With more than 800 million monthly users worldwide, this short-form video app is now an unstoppable growth. Over the recent years, it has become the central hub for the young and ambitious creators of the world.

You know how to make TikTok videos, and you even post them regularly to build your brand – but did you know as a content creator you could also get paid for posting TikToks?

Download Win VersionDownload Mac Version

Building on its efforts to support content creators monetize their content, the popular video-sharing platform has launched TikTok Creator Fund to allow creators to earn money from their videos. The introduction of the fund program is in alliance with TikTok’s commitment to encouraging those who dream of making careers using their creative talent. The platform wants to push its users to take their ambition, creativity, and imagination to the next level.

tiktok creator fund

Source: newsroom.tiktok.com

Interested in joining this program but have no idea of who can apply, where to apply, and how to join the TikTok creator fund? Fret not! You’ve come to the right place.

Check out below to find out the answer and be ready to kick-start your TikTok career!

Part 1: What is TikTok Creator Fund?

TikTok’s Creator Fund program is a $200 million cash fund, growing to $1billion over the next 3 years, to reward TikTokers for creating authentic, entertaining, and engaging video content. Launched in 2020, the TikTok creator fund is the opportunity of a lifetime for determined video creators to earn per view on their original content.

From artists to educators, singers to dancers, comedians to bodybuilders, the TikTok creator fund allows the brightest TikTokers to earn money through their creative content. It is a type of incentive for the creators and a way for TikTok to express their gratitude to the creator community for their creativity and ingenuity. The goal of the fund is to support the brightest and best TikTok creators who draw audiences to the platform.

Part 2: Who is Eligible to Apply to the Creator Fund?

TikTokers can apply for funding through the creator fund and generate income from their videos. Although there’s no limit on the number of creators who can join, there are certain TikTok creator fund requirements that creators have to meet to be able to access the program.

The initial criteria for applying to the TikTok creator fund are:

  • Must be at least 18 years of age
  • Should have at least 10, 000 followers
  • Must be based in the US, UK, France, Spain, Germany, or Italy
  • Should have at least 100,000 views in the last 30 days
  • Only post “original content” in line with the TikTok Community Guidelines

tiktok creator fund requirements

Source: newsroom.tiktok.com

In other words, the creator fund is for content creators who have already proven their ability to make popular content. If you do not meet the above requirements, you won’t be able to access the creator fund or the income it provides. So, unless you have a moderate level of popularity on TikTok, you won’t be able to qualify to receive money from the creator fund. However, you can set your focus on the creator fund program and grow your account to match the TikTok Creator Fund requirements!

Part 3: Is the TikTok Creator Fund Worth Joining?

TikTok’s creator fund offers the opportunity to ambitious creators to make additional earning with their content. So, if you are a TikToker who enjoys making video content and want to and turn your creativity into a career, joining the creator fund program might be worth it.

Some of the many reasons why you should fill the TikTok creator fund application and join this program are:

  • The creator fund program was created to help new TikTokers gain followers and keep them entertained while they grow their audience.
  • It is an excellent opportunity and way to build an income and earn money through the videos that you post. Since the fund is open to all types of content, you can earn money doing what you enjoy.

Part 4: How to Join the TikTok Creator Fund?

Once you meet the eligibility requirements for the creator fund, you can easily apply to join and be accepted into this program. Joining the program will enable you to earn income through TikTok and make money by doing what you enjoy – creating videos.

Here’s a simple tutorial on how to join the TikTok creator fund:

Step-1: Log in to your profile

Step-2: Click on the three dots in the top right corner of the screen

Step-3: Click on Manage Account and scroll down to choose Switch to Pro Account.

Step-4: Then, choose Creator.

Step-5: Once you are done switching to Pro, go to your profile once again.

Step-6: Click on the three dots in your screen’s top-right corner.

Step-7: Scroll down and select Creator.

Step-8: You’ll see Insights and the TikTok Creator Fund. Ensure you choose the latter.

Next, you will be taken to the application process where you have to confirm you are at least 18-years-old. You may have to upload your ID for this. Also, you have to verify your location. Make sure you do not forget to read and accept the Terms and Conditions.

Alternatively, there is another way for you to apply. You can follow the below steps:

Step-1: Go to your inbox, click on the All Activity section on the top of your screen,

Step-2: Tap From TikTok where you will see notifications from TikTok.

Step-3: Find a notification saying: “Turn your creativity into opportunity! Apply to the TikTok Creator Fund.”

Step-4: The message will redirect to a new screen, thus letting you know your eligibility

Step-5: Fill the TikTok Creator Fund application form

Step-6: When you are taken to the Creator Fund Dashboard, it denotes your application is approved.

join tiktok creator fund

Source: saleslovesmarketing.co

Part 5: Top 5 Highest Paid TikTokers

Before we delve into the richest TikTokers, it is recommended to know what TikTok creator Fund pays to users. So far, TikTok hasn’t officially announced what or how much it pays its creators. The creator fund isn’t a grant or an ad revenue-sharing program. However, influencers who are enrolled in the Creator Fund have reported that TikTok pays them between 2 and 4 cents per 1000 views.

TikTok Creator Fund payout depends on a range of factors in relation to your profile and the content you create. These factors include views count and their authenticity, number of engagement, the region where the views come from, and total followers compared to likes. Performance on this social media platform is dynamic as it changes naturally. Besides, the daily funding amount can differ depending on the number of videos released on that day. So, the specific amount differs from one person to another.

Now that you have an idea of the creator fund payout, you might be wondering about top TikTok creators who have monetized their content. Here’s a list of TikTok’s 5 highest paid TikTokers based on Forbes’ list of the highest-earning stars in 2020:

1.Addison Rae Easterling

Louisiana-native Addison Rae is TikTok’s top-earning star who earns $5 million in just a year. With sponsored posts, collaborations with the Hype House and many business opportunities, Addison has reached household name status.

2.Charli D’Amelio

According to Forbes’ 2020 breakdown, 16-year-old Charli D’Amelio has earned $4 million. She does sponsored content on TikTok and has also managed to leverage those efforts into large endorsement deals with reputed brands.

tiktoker charli

3.Dixie D’Amelio

Dixie’s fame goes in sync with her sister Charli’s as they appear in many of each other’s videos. With earnings of $2.9 million, she is among the top three on the list. The D’Amelios signed joint deals with many companies and Dixie is striking out on her own with her music career.

4.Loren Gray

Thanks to her immense popularity on TikTok, Loren Gray made a casual $2.4 million. In addition to the usual sponsored content and endorsement deals, she has turned her online success into a full-blown music career.

5.Josh Richards

According to Forbes, Josh is worth $1.5 million – and it’s not just because of sponsorship deals with major brands. He earns income from his merch line and his own drink business too. Also, he has co-founded his own talent management company.

Conclusion

Doing what you are passionate about is one thing; making money from it is another. That is what the TikTok creator fund does for video content creators. So, if you trust your creativity, joining the creator fund program might be a lifetime opportunity for you. Maintain a robust content strategy and start earning money through your own content on TikTok!

author avatar

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Mar 27, 2024• Proven solutions

TikTok – a platform entrenched in creativity – has become one of the most popular social media sites in the world in a short period. With more than 800 million monthly users worldwide, this short-form video app is now an unstoppable growth. Over the recent years, it has become the central hub for the young and ambitious creators of the world.

You know how to make TikTok videos, and you even post them regularly to build your brand – but did you know as a content creator you could also get paid for posting TikToks?

Download Win VersionDownload Mac Version

Building on its efforts to support content creators monetize their content, the popular video-sharing platform has launched TikTok Creator Fund to allow creators to earn money from their videos. The introduction of the fund program is in alliance with TikTok’s commitment to encouraging those who dream of making careers using their creative talent. The platform wants to push its users to take their ambition, creativity, and imagination to the next level.

tiktok creator fund

Source: newsroom.tiktok.com

Interested in joining this program but have no idea of who can apply, where to apply, and how to join the TikTok creator fund? Fret not! You’ve come to the right place.

Check out below to find out the answer and be ready to kick-start your TikTok career!

Part 1: What is TikTok Creator Fund?

TikTok’s Creator Fund program is a $200 million cash fund, growing to $1billion over the next 3 years, to reward TikTokers for creating authentic, entertaining, and engaging video content. Launched in 2020, the TikTok creator fund is the opportunity of a lifetime for determined video creators to earn per view on their original content.

From artists to educators, singers to dancers, comedians to bodybuilders, the TikTok creator fund allows the brightest TikTokers to earn money through their creative content. It is a type of incentive for the creators and a way for TikTok to express their gratitude to the creator community for their creativity and ingenuity. The goal of the fund is to support the brightest and best TikTok creators who draw audiences to the platform.

Part 2: Who is Eligible to Apply to the Creator Fund?

TikTokers can apply for funding through the creator fund and generate income from their videos. Although there’s no limit on the number of creators who can join, there are certain TikTok creator fund requirements that creators have to meet to be able to access the program.

The initial criteria for applying to the TikTok creator fund are:

  • Must be at least 18 years of age
  • Should have at least 10, 000 followers
  • Must be based in the US, UK, France, Spain, Germany, or Italy
  • Should have at least 100,000 views in the last 30 days
  • Only post “original content” in line with the TikTok Community Guidelines

tiktok creator fund requirements

Source: newsroom.tiktok.com

In other words, the creator fund is for content creators who have already proven their ability to make popular content. If you do not meet the above requirements, you won’t be able to access the creator fund or the income it provides. So, unless you have a moderate level of popularity on TikTok, you won’t be able to qualify to receive money from the creator fund. However, you can set your focus on the creator fund program and grow your account to match the TikTok Creator Fund requirements!

Part 3: Is the TikTok Creator Fund Worth Joining?

TikTok’s creator fund offers the opportunity to ambitious creators to make additional earning with their content. So, if you are a TikToker who enjoys making video content and want to and turn your creativity into a career, joining the creator fund program might be worth it.

Some of the many reasons why you should fill the TikTok creator fund application and join this program are:

  • The creator fund program was created to help new TikTokers gain followers and keep them entertained while they grow their audience.
  • It is an excellent opportunity and way to build an income and earn money through the videos that you post. Since the fund is open to all types of content, you can earn money doing what you enjoy.

Part 4: How to Join the TikTok Creator Fund?

Once you meet the eligibility requirements for the creator fund, you can easily apply to join and be accepted into this program. Joining the program will enable you to earn income through TikTok and make money by doing what you enjoy – creating videos.

Here’s a simple tutorial on how to join the TikTok creator fund:

Step-1: Log in to your profile

Step-2: Click on the three dots in the top right corner of the screen

Step-3: Click on Manage Account and scroll down to choose Switch to Pro Account.

Step-4: Then, choose Creator.

Step-5: Once you are done switching to Pro, go to your profile once again.

Step-6: Click on the three dots in your screen’s top-right corner.

Step-7: Scroll down and select Creator.

Step-8: You’ll see Insights and the TikTok Creator Fund. Ensure you choose the latter.

Next, you will be taken to the application process where you have to confirm you are at least 18-years-old. You may have to upload your ID for this. Also, you have to verify your location. Make sure you do not forget to read and accept the Terms and Conditions.

Alternatively, there is another way for you to apply. You can follow the below steps:

Step-1: Go to your inbox, click on the All Activity section on the top of your screen,

Step-2: Tap From TikTok where you will see notifications from TikTok.

Step-3: Find a notification saying: “Turn your creativity into opportunity! Apply to the TikTok Creator Fund.”

Step-4: The message will redirect to a new screen, thus letting you know your eligibility

Step-5: Fill the TikTok Creator Fund application form

Step-6: When you are taken to the Creator Fund Dashboard, it denotes your application is approved.

join tiktok creator fund

Source: saleslovesmarketing.co

Part 5: Top 5 Highest Paid TikTokers

Before we delve into the richest TikTokers, it is recommended to know what TikTok creator Fund pays to users. So far, TikTok hasn’t officially announced what or how much it pays its creators. The creator fund isn’t a grant or an ad revenue-sharing program. However, influencers who are enrolled in the Creator Fund have reported that TikTok pays them between 2 and 4 cents per 1000 views.

TikTok Creator Fund payout depends on a range of factors in relation to your profile and the content you create. These factors include views count and their authenticity, number of engagement, the region where the views come from, and total followers compared to likes. Performance on this social media platform is dynamic as it changes naturally. Besides, the daily funding amount can differ depending on the number of videos released on that day. So, the specific amount differs from one person to another.

Now that you have an idea of the creator fund payout, you might be wondering about top TikTok creators who have monetized their content. Here’s a list of TikTok’s 5 highest paid TikTokers based on Forbes’ list of the highest-earning stars in 2020:

1.Addison Rae Easterling

Louisiana-native Addison Rae is TikTok’s top-earning star who earns $5 million in just a year. With sponsored posts, collaborations with the Hype House and many business opportunities, Addison has reached household name status.

2.Charli D’Amelio

According to Forbes’ 2020 breakdown, 16-year-old Charli D’Amelio has earned $4 million. She does sponsored content on TikTok and has also managed to leverage those efforts into large endorsement deals with reputed brands.

tiktoker charli

3.Dixie D’Amelio

Dixie’s fame goes in sync with her sister Charli’s as they appear in many of each other’s videos. With earnings of $2.9 million, she is among the top three on the list. The D’Amelios signed joint deals with many companies and Dixie is striking out on her own with her music career.

4.Loren Gray

Thanks to her immense popularity on TikTok, Loren Gray made a casual $2.4 million. In addition to the usual sponsored content and endorsement deals, she has turned her online success into a full-blown music career.

5.Josh Richards

According to Forbes, Josh is worth $1.5 million – and it’s not just because of sponsorship deals with major brands. He earns income from his merch line and his own drink business too. Also, he has co-founded his own talent management company.

Conclusion

Doing what you are passionate about is one thing; making money from it is another. That is what the TikTok creator fund does for video content creators. So, if you trust your creativity, joining the creator fund program might be a lifetime opportunity for you. Maintain a robust content strategy and start earning money through your own content on TikTok!

author avatar

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Mar 27, 2024• Proven solutions

TikTok – a platform entrenched in creativity – has become one of the most popular social media sites in the world in a short period. With more than 800 million monthly users worldwide, this short-form video app is now an unstoppable growth. Over the recent years, it has become the central hub for the young and ambitious creators of the world.

You know how to make TikTok videos, and you even post them regularly to build your brand – but did you know as a content creator you could also get paid for posting TikToks?

Download Win VersionDownload Mac Version

Building on its efforts to support content creators monetize their content, the popular video-sharing platform has launched TikTok Creator Fund to allow creators to earn money from their videos. The introduction of the fund program is in alliance with TikTok’s commitment to encouraging those who dream of making careers using their creative talent. The platform wants to push its users to take their ambition, creativity, and imagination to the next level.

tiktok creator fund

Source: newsroom.tiktok.com

Interested in joining this program but have no idea of who can apply, where to apply, and how to join the TikTok creator fund? Fret not! You’ve come to the right place.

Check out below to find out the answer and be ready to kick-start your TikTok career!

Part 1: What is TikTok Creator Fund?

TikTok’s Creator Fund program is a $200 million cash fund, growing to $1billion over the next 3 years, to reward TikTokers for creating authentic, entertaining, and engaging video content. Launched in 2020, the TikTok creator fund is the opportunity of a lifetime for determined video creators to earn per view on their original content.

From artists to educators, singers to dancers, comedians to bodybuilders, the TikTok creator fund allows the brightest TikTokers to earn money through their creative content. It is a type of incentive for the creators and a way for TikTok to express their gratitude to the creator community for their creativity and ingenuity. The goal of the fund is to support the brightest and best TikTok creators who draw audiences to the platform.

Part 2: Who is Eligible to Apply to the Creator Fund?

TikTokers can apply for funding through the creator fund and generate income from their videos. Although there’s no limit on the number of creators who can join, there are certain TikTok creator fund requirements that creators have to meet to be able to access the program.

The initial criteria for applying to the TikTok creator fund are:

  • Must be at least 18 years of age
  • Should have at least 10, 000 followers
  • Must be based in the US, UK, France, Spain, Germany, or Italy
  • Should have at least 100,000 views in the last 30 days
  • Only post “original content” in line with the TikTok Community Guidelines

tiktok creator fund requirements

Source: newsroom.tiktok.com

In other words, the creator fund is for content creators who have already proven their ability to make popular content. If you do not meet the above requirements, you won’t be able to access the creator fund or the income it provides. So, unless you have a moderate level of popularity on TikTok, you won’t be able to qualify to receive money from the creator fund. However, you can set your focus on the creator fund program and grow your account to match the TikTok Creator Fund requirements!

Part 3: Is the TikTok Creator Fund Worth Joining?

TikTok’s creator fund offers the opportunity to ambitious creators to make additional earning with their content. So, if you are a TikToker who enjoys making video content and want to and turn your creativity into a career, joining the creator fund program might be worth it.

Some of the many reasons why you should fill the TikTok creator fund application and join this program are:

  • The creator fund program was created to help new TikTokers gain followers and keep them entertained while they grow their audience.
  • It is an excellent opportunity and way to build an income and earn money through the videos that you post. Since the fund is open to all types of content, you can earn money doing what you enjoy.

Part 4: How to Join the TikTok Creator Fund?

Once you meet the eligibility requirements for the creator fund, you can easily apply to join and be accepted into this program. Joining the program will enable you to earn income through TikTok and make money by doing what you enjoy – creating videos.

Here’s a simple tutorial on how to join the TikTok creator fund:

Step-1: Log in to your profile

Step-2: Click on the three dots in the top right corner of the screen

Step-3: Click on Manage Account and scroll down to choose Switch to Pro Account.

Step-4: Then, choose Creator.

Step-5: Once you are done switching to Pro, go to your profile once again.

Step-6: Click on the three dots in your screen’s top-right corner.

Step-7: Scroll down and select Creator.

Step-8: You’ll see Insights and the TikTok Creator Fund. Ensure you choose the latter.

Next, you will be taken to the application process where you have to confirm you are at least 18-years-old. You may have to upload your ID for this. Also, you have to verify your location. Make sure you do not forget to read and accept the Terms and Conditions.

Alternatively, there is another way for you to apply. You can follow the below steps:

Step-1: Go to your inbox, click on the All Activity section on the top of your screen,

Step-2: Tap From TikTok where you will see notifications from TikTok.

Step-3: Find a notification saying: “Turn your creativity into opportunity! Apply to the TikTok Creator Fund.”

Step-4: The message will redirect to a new screen, thus letting you know your eligibility

Step-5: Fill the TikTok Creator Fund application form

Step-6: When you are taken to the Creator Fund Dashboard, it denotes your application is approved.

join tiktok creator fund

Source: saleslovesmarketing.co

Part 5: Top 5 Highest Paid TikTokers

Before we delve into the richest TikTokers, it is recommended to know what TikTok creator Fund pays to users. So far, TikTok hasn’t officially announced what or how much it pays its creators. The creator fund isn’t a grant or an ad revenue-sharing program. However, influencers who are enrolled in the Creator Fund have reported that TikTok pays them between 2 and 4 cents per 1000 views.

TikTok Creator Fund payout depends on a range of factors in relation to your profile and the content you create. These factors include views count and their authenticity, number of engagement, the region where the views come from, and total followers compared to likes. Performance on this social media platform is dynamic as it changes naturally. Besides, the daily funding amount can differ depending on the number of videos released on that day. So, the specific amount differs from one person to another.

Now that you have an idea of the creator fund payout, you might be wondering about top TikTok creators who have monetized their content. Here’s a list of TikTok’s 5 highest paid TikTokers based on Forbes’ list of the highest-earning stars in 2020:

1.Addison Rae Easterling

Louisiana-native Addison Rae is TikTok’s top-earning star who earns $5 million in just a year. With sponsored posts, collaborations with the Hype House and many business opportunities, Addison has reached household name status.

2.Charli D’Amelio

According to Forbes’ 2020 breakdown, 16-year-old Charli D’Amelio has earned $4 million. She does sponsored content on TikTok and has also managed to leverage those efforts into large endorsement deals with reputed brands.

tiktoker charli

3.Dixie D’Amelio

Dixie’s fame goes in sync with her sister Charli’s as they appear in many of each other’s videos. With earnings of $2.9 million, she is among the top three on the list. The D’Amelios signed joint deals with many companies and Dixie is striking out on her own with her music career.

4.Loren Gray

Thanks to her immense popularity on TikTok, Loren Gray made a casual $2.4 million. In addition to the usual sponsored content and endorsement deals, she has turned her online success into a full-blown music career.

5.Josh Richards

According to Forbes, Josh is worth $1.5 million – and it’s not just because of sponsorship deals with major brands. He earns income from his merch line and his own drink business too. Also, he has co-founded his own talent management company.

Conclusion

Doing what you are passionate about is one thing; making money from it is another. That is what the TikTok creator fund does for video content creators. So, if you trust your creativity, joining the creator fund program might be a lifetime opportunity for you. Maintain a robust content strategy and start earning money through your own content on TikTok!

author avatar

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

A Step-by-Step Guide to TikTok Marketing Mastery: Strategies and Outstanding Adverts

Since the emergence of TikTok in 2018, the app has grown and developed exponentially. The presence of users having the power to choose what to post has significantly contributed to its growth. During the first quarter, it gained 350 million downloads. Currently, it boasts of having more than 800 million active users globally. However, it continues to grow and is overtaking contemporary applications like Instagram.

TikTok is a social media platform that is easily accessible from mobile phones. Besides its easy accessibility, it is a platform where content creators reach out to the entire world by uploading short videos. Brands have utilized its features like TikTok Ads Manager to market their services. This article elaborates everything about TikTok advertising: reaching your target audience using ads.

tiktok ads

In this article

01 Why does TikTok Advertising Matter?

02 What are Types of TikTok Ads?

03 Learn from 5 Best TikTok Ad Examples?

04 How to Run Ads on TikTok?

05 Make Your TikTok Ads Attractive with Filmora

Part 1: Why does TikTok Advertising Matter?

1. The current generation dominates the entire platform

As the statement suggests, most TikTok users are teens and young adults. According to research, it is the largest population and has a considerable purchasing power of over $140 billion. Currently known as Generation Z, it also consists of the largest population in the United States and other countries in the world. These statistics imply that your business can grow when you invest in targeting this audience. Therefore, use TikTok Ads Manager to market your business here. As expected, you will collect more revenue from TikTok users.

2. High engagement rate on TikTok

Surprisingly, TikTok has overtaken so many leading brands like Facebookregarding time spent by users. Over 70% of users in the United States and the UK spend more time on TikTok than Facebook. Advertising on TikTok always increases the engagement rate required for your business. Consequently, many companies have taken advantage of that and benefited more than they had on other platforms. Some startling facts?

Young adults’ average time on Facebook is 58.5 minutes, while TikTok consumes 1 hour and 20 minutes of their time every day. Do you know what that means? More people will encounter your products and services on TikTok than on any social media platform. The more significant number of viewers leads to a larger market to get more clients.

3. Advertising on TikTok gets your video to be viewed by many

A larger population retains more information obtained from videos than written information. About 93% of brands have gained many customers by using social media. Advertising your products on social media platforms allows you to reach a wider audience than other ways of communication. Most of the people are members of various social media groups. That translates to reaching a wider audience by using a single ad.

4. The numerous ad formats for TikTok allow more significant engagements

TikTok comes with many TikTok advertising formats that will make you reach a wider audience. Whether they are making videos, watching the “For You” feeds, or whatever they are doing on TikTok, they will still come across your ads.

We have covered these types of advert formats below, so keep reading. If you have never used videos in marketing, give it a try and see miracles happen. Any marketing campaign that utilizes video is always powerful compared to text.

5.TikTok ads convey your products and services to an international audience

TikTok is currently available in 170 countries, and its expansion does not seem to slow down very soon. Moreover, it has many language subtitles amounting to 70. Since most of these languages are international, there’s no reason why you should be hesitating to access a global market. It doesn’t matter whether your business is still getting on its feet. You will quickly get clients by serving them online. Slowly you will find your way out and end up surpassing the branded “marketing experts.”

Part 2: What are Types of TikTok Ads?

We have been stressing about types of TikTok ads, and now they are. There are five TikTok ads examples that you can use to embrace your digital marketing skills.

1. In-Feed Ads

tiktok in feed ads

These are ads that will get displayed in the recommended videos of TikTok users. Regardless of their browsing history, they will come across these ads and get anxious about the services they are making efforts to market. The better part is that TikTokers can share your ads and help you to use more negligible amounts of the hard-earned money you spend in purchasing the ads. Viewers can also comment and like your ads. Take advantage of converting those who comment and subscribe to long-term clients—usually, blending this with other marketing tactics makes it even better!

A takeaway tip- include some inspiring music to convince your customers.

2. Brand Takeover ads

These pop-up ads appear on the screen once the user opens the TikTok app. Usually, the ad will stay on the screen for a short time before turning into a feeds ad. Your ad will still be visible in the “For You” section. It can appear as a video or image with hyperlinks to direct the client’s interest to your webpage. It is not just about helping TikTok get backlinks but primarily promoting your business. That’s not just interesting. It’s because your work is made much easier by waiting for the client to click on the ad. Ensure that your ad is impressive enough to have a higher click-through rate. Remember that your click-through rate will determine the number of sales you get.

3. Top View ads

tiktok top view ads

These cover the first post in the “Feeds“ section for a short while. Ground shuttering sounds always accompany them to capture the audience’s attention through the TikTok marketing campaigns. As usual, everyone will always pay attention to what the sound is all about. Right? At that moment, any interested viewers will click the link in the ad, which will direct them to your landing page. That’s where they will find all that they need and might consider trying out what you offer.

4. Branded hashtags ads

tiktok hashtags ads

Branded hashtags adverts are the most common on TikTok. They will mainly involve asking someone to record a video of a specific action. For instance, they will include uploading a video of something like doing some gymnastics, performing a dance, or something of the sort. The video uploaded is always under specific hashtags.

This idea has been helpful for many content creators whereby clicking on one of the videos leads to the emergence of related videos under the same hashtag. It is a perfect way to build your brand and trust among the clients you deal with. Whenever a customer comes across a video from somebody who has used the same product, they will be automatically convinced.

Have you ever come across customer reviews on marketing brands like Amazon? That’s the same way that this technique works. The only difference is that reviews are written, while branded hashtags have hyperlinks to lead you to a video.

5. Branded effects ads

tiktok effects ads

Unlike branded hashtags adverts, branded effects ads come with unique animations, including applying some filters on the ad. They last for more than a week on TikTok before changing to break the monotony of those who see them. Like your products in the market, customers will always be happy to see your new and improved products. Therefore, you will maintain the content while filter effects are changed occasionally.

Part 3: Learn from 5 Best TikTok Ad Examples

1. Acome

Acome is an example of an In-Feed ad. It deals with electronics, mobile phones, and exposes its products to the entire world, all the way from Indonesia. The ad created increases the visibility of the phones in the competitive marketplace. The company has acquired many clients through this online marketing technique to a more significant extent. This simple ad gained 480,000 clicks, in which 34% percent of the clicks became customers. The method works. Doesn’t it?

2. Kroger

tiktok ads kroger

The company launched its campaign when the students were just about to report to schools. The campaign contained videos on students displaying what they had bought from the company. A hashtag also accompanied the ad to promote more services like stationery and bedding equipment necessary for students. The ad generated a lot of organic traffic, boosting its SEO ranking in SERPs by garnering more than 3 million views, 252000 likes, and 1k comments and shares.

3. Guess

guess

Guess specializes in a lucrative business that supplies clothes among the United States’ teens and the youth. Creating a hashtag that displays the youth’s luxurious fashion styles gave them an upper hand over other companies. The engagement rate increased spontaneously with an additional 14.3% click-through rate and gaining 12k new subscribers by partnering with some TikTok marketing agencies.

4. Gusher

Gusher is a candy business that uses TikTok ads to access a broader audience to taste their candies. The first attempt to create a TikTok ad gained new 5 million views. That motivated them to continue using ads that have propelled their business by skyrocketing their purchasing power. TikTok ads have done miracles for many companies, and Gusher is no exception.

5. Ralph Lauren

ralph lauren

This was a TikTok ad created to market the clothing business of Ralph Lauren. Did it also use hashtags? Yes, but there was something extra. The company used a social media influencer, Diana Silvers, an actress. Usually, everyone would always want to listen to what celebrities are saying.

The fact that Diana was an actress made the company get recognized. Clients were allowed to make direct purchases just by using a few clicks—the number of customers received that month was tremendous. Increased sales and handling many customers was the talk of the day. It allowed users to access the company directly led to the company using email marketing techniques because of the emails saved during the online purchasing process.

Part 4: How to Run Ads on TikTok?

Creating and running adverts on TikTok should not be difficult. The app has a straightforward way of doing it. Whether you have a small business like a freelancer, you will need to advertise it for direct clients. To use ads, go to the dashboard and select the “Campaign” tab, located at the top. Pick from the available sections from the tab depending on your marketing preferences. You are at liberty to choose from traffic, app installs, and conversions.

Before you begin advertising, have some cash to purchase the ad for as little as $10 for a successful TikTok campaign. The amount you choose to pay depends on the format and duration of the ad. Presently, only short-duration ads are supported. But of course, we expect the period to increase with time. Use the Newsfeed section to get some captivating images for your ads. Also include some videos from your library, template, brilliant video, or upload a new one.

Part 5: Make Your TikTok Ads Attractive with Filmora

Creating an impressive ad or video on TikTok requires you to edit the videos and make them look attractive. We recommend using pro tools like Wondershare Filmora. Are other apps bad? No! But here’s why we recommend Wondershare Filmora:

You can upload the video instantly with Filmora.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

filmorax boxpng

There are many editing built-in tools and features like the application of effects, captions, and fantastic themes. All these are easy to use since no experience is required. The app supports both simple and advanced editing. Ranging from cropping to trimming videos, you are guaranteed to have an excellent experience and a high success rate.

Check out this one before creating your TikTok ads

There are a few points that you should consider to make your video creation outstanding, along with adding TikTok ads songs. Let’s check them out:

Know your budget and target audience –The first thing considered should be the amount to spend on buying ads. Also, know who should access the information. Are you targeting teens? Gamers? Students or whoever you wish to target, tell them how you will serve them and why you should serve them.

Upload a new video. Let the video that you select be original. It should be new so that people find it fascinating. No one would enjoy watching something that has been around for long.

Add text to your videos. The text communicates more information than just video. A call-to-action will do better because readers will get prompted to take immediate action- a TikTok campaign idea that has worked for the leading brands that boast of their many clients.

Conclusion

To sum up, TikTok is an excellent platform to market your business by ads. However, a high-quality ad should be authentic, original, and informative. Use editing tools like Wondershare Filmora and involve some influencers in your videos as you watch your market grow.

02 What are Types of TikTok Ads?

03 Learn from 5 Best TikTok Ad Examples?

04 How to Run Ads on TikTok?

05 Make Your TikTok Ads Attractive with Filmora

Part 1: Why does TikTok Advertising Matter?

1. The current generation dominates the entire platform

As the statement suggests, most TikTok users are teens and young adults. According to research, it is the largest population and has a considerable purchasing power of over $140 billion. Currently known as Generation Z, it also consists of the largest population in the United States and other countries in the world. These statistics imply that your business can grow when you invest in targeting this audience. Therefore, use TikTok Ads Manager to market your business here. As expected, you will collect more revenue from TikTok users.

2. High engagement rate on TikTok

Surprisingly, TikTok has overtaken so many leading brands like Facebookregarding time spent by users. Over 70% of users in the United States and the UK spend more time on TikTok than Facebook. Advertising on TikTok always increases the engagement rate required for your business. Consequently, many companies have taken advantage of that and benefited more than they had on other platforms. Some startling facts?

Young adults’ average time on Facebook is 58.5 minutes, while TikTok consumes 1 hour and 20 minutes of their time every day. Do you know what that means? More people will encounter your products and services on TikTok than on any social media platform. The more significant number of viewers leads to a larger market to get more clients.

3. Advertising on TikTok gets your video to be viewed by many

A larger population retains more information obtained from videos than written information. About 93% of brands have gained many customers by using social media. Advertising your products on social media platforms allows you to reach a wider audience than other ways of communication. Most of the people are members of various social media groups. That translates to reaching a wider audience by using a single ad.

4. The numerous ad formats for TikTok allow more significant engagements

TikTok comes with many TikTok advertising formats that will make you reach a wider audience. Whether they are making videos, watching the “For You” feeds, or whatever they are doing on TikTok, they will still come across your ads.

We have covered these types of advert formats below, so keep reading. If you have never used videos in marketing, give it a try and see miracles happen. Any marketing campaign that utilizes video is always powerful compared to text.

5.TikTok ads convey your products and services to an international audience

TikTok is currently available in 170 countries, and its expansion does not seem to slow down very soon. Moreover, it has many language subtitles amounting to 70. Since most of these languages are international, there’s no reason why you should be hesitating to access a global market. It doesn’t matter whether your business is still getting on its feet. You will quickly get clients by serving them online. Slowly you will find your way out and end up surpassing the branded “marketing experts.”

Part 2: What are Types of TikTok Ads?

We have been stressing about types of TikTok ads, and now they are. There are five TikTok ads examples that you can use to embrace your digital marketing skills.

1. In-Feed Ads

tiktok in feed ads

These are ads that will get displayed in the recommended videos of TikTok users. Regardless of their browsing history, they will come across these ads and get anxious about the services they are making efforts to market. The better part is that TikTokers can share your ads and help you to use more negligible amounts of the hard-earned money you spend in purchasing the ads. Viewers can also comment and like your ads. Take advantage of converting those who comment and subscribe to long-term clients—usually, blending this with other marketing tactics makes it even better!

A takeaway tip- include some inspiring music to convince your customers.

2. Brand Takeover ads

These pop-up ads appear on the screen once the user opens the TikTok app. Usually, the ad will stay on the screen for a short time before turning into a feeds ad. Your ad will still be visible in the “For You” section. It can appear as a video or image with hyperlinks to direct the client’s interest to your webpage. It is not just about helping TikTok get backlinks but primarily promoting your business. That’s not just interesting. It’s because your work is made much easier by waiting for the client to click on the ad. Ensure that your ad is impressive enough to have a higher click-through rate. Remember that your click-through rate will determine the number of sales you get.

3. Top View ads

tiktok top view ads

These cover the first post in the “Feeds“ section for a short while. Ground shuttering sounds always accompany them to capture the audience’s attention through the TikTok marketing campaigns. As usual, everyone will always pay attention to what the sound is all about. Right? At that moment, any interested viewers will click the link in the ad, which will direct them to your landing page. That’s where they will find all that they need and might consider trying out what you offer.

4. Branded hashtags ads

tiktok hashtags ads

Branded hashtags adverts are the most common on TikTok. They will mainly involve asking someone to record a video of a specific action. For instance, they will include uploading a video of something like doing some gymnastics, performing a dance, or something of the sort. The video uploaded is always under specific hashtags.

This idea has been helpful for many content creators whereby clicking on one of the videos leads to the emergence of related videos under the same hashtag. It is a perfect way to build your brand and trust among the clients you deal with. Whenever a customer comes across a video from somebody who has used the same product, they will be automatically convinced.

Have you ever come across customer reviews on marketing brands like Amazon? That’s the same way that this technique works. The only difference is that reviews are written, while branded hashtags have hyperlinks to lead you to a video.

5. Branded effects ads

tiktok effects ads

Unlike branded hashtags adverts, branded effects ads come with unique animations, including applying some filters on the ad. They last for more than a week on TikTok before changing to break the monotony of those who see them. Like your products in the market, customers will always be happy to see your new and improved products. Therefore, you will maintain the content while filter effects are changed occasionally.

Part 3: Learn from 5 Best TikTok Ad Examples

1. Acome

Acome is an example of an In-Feed ad. It deals with electronics, mobile phones, and exposes its products to the entire world, all the way from Indonesia. The ad created increases the visibility of the phones in the competitive marketplace. The company has acquired many clients through this online marketing technique to a more significant extent. This simple ad gained 480,000 clicks, in which 34% percent of the clicks became customers. The method works. Doesn’t it?

2. Kroger

tiktok ads kroger

The company launched its campaign when the students were just about to report to schools. The campaign contained videos on students displaying what they had bought from the company. A hashtag also accompanied the ad to promote more services like stationery and bedding equipment necessary for students. The ad generated a lot of organic traffic, boosting its SEO ranking in SERPs by garnering more than 3 million views, 252000 likes, and 1k comments and shares.

3. Guess

guess

Guess specializes in a lucrative business that supplies clothes among the United States’ teens and the youth. Creating a hashtag that displays the youth’s luxurious fashion styles gave them an upper hand over other companies. The engagement rate increased spontaneously with an additional 14.3% click-through rate and gaining 12k new subscribers by partnering with some TikTok marketing agencies.

4. Gusher

Gusher is a candy business that uses TikTok ads to access a broader audience to taste their candies. The first attempt to create a TikTok ad gained new 5 million views. That motivated them to continue using ads that have propelled their business by skyrocketing their purchasing power. TikTok ads have done miracles for many companies, and Gusher is no exception.

5. Ralph Lauren

ralph lauren

This was a TikTok ad created to market the clothing business of Ralph Lauren. Did it also use hashtags? Yes, but there was something extra. The company used a social media influencer, Diana Silvers, an actress. Usually, everyone would always want to listen to what celebrities are saying.

The fact that Diana was an actress made the company get recognized. Clients were allowed to make direct purchases just by using a few clicks—the number of customers received that month was tremendous. Increased sales and handling many customers was the talk of the day. It allowed users to access the company directly led to the company using email marketing techniques because of the emails saved during the online purchasing process.

Part 4: How to Run Ads on TikTok?

Creating and running adverts on TikTok should not be difficult. The app has a straightforward way of doing it. Whether you have a small business like a freelancer, you will need to advertise it for direct clients. To use ads, go to the dashboard and select the “Campaign” tab, located at the top. Pick from the available sections from the tab depending on your marketing preferences. You are at liberty to choose from traffic, app installs, and conversions.

Before you begin advertising, have some cash to purchase the ad for as little as $10 for a successful TikTok campaign. The amount you choose to pay depends on the format and duration of the ad. Presently, only short-duration ads are supported. But of course, we expect the period to increase with time. Use the Newsfeed section to get some captivating images for your ads. Also include some videos from your library, template, brilliant video, or upload a new one.

Part 5: Make Your TikTok Ads Attractive with Filmora

Creating an impressive ad or video on TikTok requires you to edit the videos and make them look attractive. We recommend using pro tools like Wondershare Filmora. Are other apps bad? No! But here’s why we recommend Wondershare Filmora:

You can upload the video instantly with Filmora.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

filmorax boxpng

There are many editing built-in tools and features like the application of effects, captions, and fantastic themes. All these are easy to use since no experience is required. The app supports both simple and advanced editing. Ranging from cropping to trimming videos, you are guaranteed to have an excellent experience and a high success rate.

Check out this one before creating your TikTok ads

There are a few points that you should consider to make your video creation outstanding, along with adding TikTok ads songs. Let’s check them out:

Know your budget and target audience –The first thing considered should be the amount to spend on buying ads. Also, know who should access the information. Are you targeting teens? Gamers? Students or whoever you wish to target, tell them how you will serve them and why you should serve them.

Upload a new video. Let the video that you select be original. It should be new so that people find it fascinating. No one would enjoy watching something that has been around for long.

Add text to your videos. The text communicates more information than just video. A call-to-action will do better because readers will get prompted to take immediate action- a TikTok campaign idea that has worked for the leading brands that boast of their many clients.

Conclusion

To sum up, TikTok is an excellent platform to market your business by ads. However, a high-quality ad should be authentic, original, and informative. Use editing tools like Wondershare Filmora and involve some influencers in your videos as you watch your market grow.

02 What are Types of TikTok Ads?

03 Learn from 5 Best TikTok Ad Examples?

04 How to Run Ads on TikTok?

05 Make Your TikTok Ads Attractive with Filmora

Part 1: Why does TikTok Advertising Matter?

1. The current generation dominates the entire platform

As the statement suggests, most TikTok users are teens and young adults. According to research, it is the largest population and has a considerable purchasing power of over $140 billion. Currently known as Generation Z, it also consists of the largest population in the United States and other countries in the world. These statistics imply that your business can grow when you invest in targeting this audience. Therefore, use TikTok Ads Manager to market your business here. As expected, you will collect more revenue from TikTok users.

2. High engagement rate on TikTok

Surprisingly, TikTok has overtaken so many leading brands like Facebookregarding time spent by users. Over 70% of users in the United States and the UK spend more time on TikTok than Facebook. Advertising on TikTok always increases the engagement rate required for your business. Consequently, many companies have taken advantage of that and benefited more than they had on other platforms. Some startling facts?

Young adults’ average time on Facebook is 58.5 minutes, while TikTok consumes 1 hour and 20 minutes of their time every day. Do you know what that means? More people will encounter your products and services on TikTok than on any social media platform. The more significant number of viewers leads to a larger market to get more clients.

3. Advertising on TikTok gets your video to be viewed by many

A larger population retains more information obtained from videos than written information. About 93% of brands have gained many customers by using social media. Advertising your products on social media platforms allows you to reach a wider audience than other ways of communication. Most of the people are members of various social media groups. That translates to reaching a wider audience by using a single ad.

4. The numerous ad formats for TikTok allow more significant engagements

TikTok comes with many TikTok advertising formats that will make you reach a wider audience. Whether they are making videos, watching the “For You” feeds, or whatever they are doing on TikTok, they will still come across your ads.

We have covered these types of advert formats below, so keep reading. If you have never used videos in marketing, give it a try and see miracles happen. Any marketing campaign that utilizes video is always powerful compared to text.

5.TikTok ads convey your products and services to an international audience

TikTok is currently available in 170 countries, and its expansion does not seem to slow down very soon. Moreover, it has many language subtitles amounting to 70. Since most of these languages are international, there’s no reason why you should be hesitating to access a global market. It doesn’t matter whether your business is still getting on its feet. You will quickly get clients by serving them online. Slowly you will find your way out and end up surpassing the branded “marketing experts.”

Part 2: What are Types of TikTok Ads?

We have been stressing about types of TikTok ads, and now they are. There are five TikTok ads examples that you can use to embrace your digital marketing skills.

1. In-Feed Ads

tiktok in feed ads

These are ads that will get displayed in the recommended videos of TikTok users. Regardless of their browsing history, they will come across these ads and get anxious about the services they are making efforts to market. The better part is that TikTokers can share your ads and help you to use more negligible amounts of the hard-earned money you spend in purchasing the ads. Viewers can also comment and like your ads. Take advantage of converting those who comment and subscribe to long-term clients—usually, blending this with other marketing tactics makes it even better!

A takeaway tip- include some inspiring music to convince your customers.

2. Brand Takeover ads

These pop-up ads appear on the screen once the user opens the TikTok app. Usually, the ad will stay on the screen for a short time before turning into a feeds ad. Your ad will still be visible in the “For You” section. It can appear as a video or image with hyperlinks to direct the client’s interest to your webpage. It is not just about helping TikTok get backlinks but primarily promoting your business. That’s not just interesting. It’s because your work is made much easier by waiting for the client to click on the ad. Ensure that your ad is impressive enough to have a higher click-through rate. Remember that your click-through rate will determine the number of sales you get.

3. Top View ads

tiktok top view ads

These cover the first post in the “Feeds“ section for a short while. Ground shuttering sounds always accompany them to capture the audience’s attention through the TikTok marketing campaigns. As usual, everyone will always pay attention to what the sound is all about. Right? At that moment, any interested viewers will click the link in the ad, which will direct them to your landing page. That’s where they will find all that they need and might consider trying out what you offer.

4. Branded hashtags ads

tiktok hashtags ads

Branded hashtags adverts are the most common on TikTok. They will mainly involve asking someone to record a video of a specific action. For instance, they will include uploading a video of something like doing some gymnastics, performing a dance, or something of the sort. The video uploaded is always under specific hashtags.

This idea has been helpful for many content creators whereby clicking on one of the videos leads to the emergence of related videos under the same hashtag. It is a perfect way to build your brand and trust among the clients you deal with. Whenever a customer comes across a video from somebody who has used the same product, they will be automatically convinced.

Have you ever come across customer reviews on marketing brands like Amazon? That’s the same way that this technique works. The only difference is that reviews are written, while branded hashtags have hyperlinks to lead you to a video.

5. Branded effects ads

tiktok effects ads

Unlike branded hashtags adverts, branded effects ads come with unique animations, including applying some filters on the ad. They last for more than a week on TikTok before changing to break the monotony of those who see them. Like your products in the market, customers will always be happy to see your new and improved products. Therefore, you will maintain the content while filter effects are changed occasionally.

Part 3: Learn from 5 Best TikTok Ad Examples

1. Acome

Acome is an example of an In-Feed ad. It deals with electronics, mobile phones, and exposes its products to the entire world, all the way from Indonesia. The ad created increases the visibility of the phones in the competitive marketplace. The company has acquired many clients through this online marketing technique to a more significant extent. This simple ad gained 480,000 clicks, in which 34% percent of the clicks became customers. The method works. Doesn’t it?

2. Kroger

tiktok ads kroger

The company launched its campaign when the students were just about to report to schools. The campaign contained videos on students displaying what they had bought from the company. A hashtag also accompanied the ad to promote more services like stationery and bedding equipment necessary for students. The ad generated a lot of organic traffic, boosting its SEO ranking in SERPs by garnering more than 3 million views, 252000 likes, and 1k comments and shares.

3. Guess

guess

Guess specializes in a lucrative business that supplies clothes among the United States’ teens and the youth. Creating a hashtag that displays the youth’s luxurious fashion styles gave them an upper hand over other companies. The engagement rate increased spontaneously with an additional 14.3% click-through rate and gaining 12k new subscribers by partnering with some TikTok marketing agencies.

4. Gusher

Gusher is a candy business that uses TikTok ads to access a broader audience to taste their candies. The first attempt to create a TikTok ad gained new 5 million views. That motivated them to continue using ads that have propelled their business by skyrocketing their purchasing power. TikTok ads have done miracles for many companies, and Gusher is no exception.

5. Ralph Lauren

ralph lauren

This was a TikTok ad created to market the clothing business of Ralph Lauren. Did it also use hashtags? Yes, but there was something extra. The company used a social media influencer, Diana Silvers, an actress. Usually, everyone would always want to listen to what celebrities are saying.

The fact that Diana was an actress made the company get recognized. Clients were allowed to make direct purchases just by using a few clicks—the number of customers received that month was tremendous. Increased sales and handling many customers was the talk of the day. It allowed users to access the company directly led to the company using email marketing techniques because of the emails saved during the online purchasing process.

Part 4: How to Run Ads on TikTok?

Creating and running adverts on TikTok should not be difficult. The app has a straightforward way of doing it. Whether you have a small business like a freelancer, you will need to advertise it for direct clients. To use ads, go to the dashboard and select the “Campaign” tab, located at the top. Pick from the available sections from the tab depending on your marketing preferences. You are at liberty to choose from traffic, app installs, and conversions.

Before you begin advertising, have some cash to purchase the ad for as little as $10 for a successful TikTok campaign. The amount you choose to pay depends on the format and duration of the ad. Presently, only short-duration ads are supported. But of course, we expect the period to increase with time. Use the Newsfeed section to get some captivating images for your ads. Also include some videos from your library, template, brilliant video, or upload a new one.

Part 5: Make Your TikTok Ads Attractive with Filmora

Creating an impressive ad or video on TikTok requires you to edit the videos and make them look attractive. We recommend using pro tools like Wondershare Filmora. Are other apps bad? No! But here’s why we recommend Wondershare Filmora:

You can upload the video instantly with Filmora.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

filmorax boxpng

There are many editing built-in tools and features like the application of effects, captions, and fantastic themes. All these are easy to use since no experience is required. The app supports both simple and advanced editing. Ranging from cropping to trimming videos, you are guaranteed to have an excellent experience and a high success rate.

Check out this one before creating your TikTok ads

There are a few points that you should consider to make your video creation outstanding, along with adding TikTok ads songs. Let’s check them out:

Know your budget and target audience –The first thing considered should be the amount to spend on buying ads. Also, know who should access the information. Are you targeting teens? Gamers? Students or whoever you wish to target, tell them how you will serve them and why you should serve them.

Upload a new video. Let the video that you select be original. It should be new so that people find it fascinating. No one would enjoy watching something that has been around for long.

Add text to your videos. The text communicates more information than just video. A call-to-action will do better because readers will get prompted to take immediate action- a TikTok campaign idea that has worked for the leading brands that boast of their many clients.

Conclusion

To sum up, TikTok is an excellent platform to market your business by ads. However, a high-quality ad should be authentic, original, and informative. Use editing tools like Wondershare Filmora and involve some influencers in your videos as you watch your market grow.

02 What are Types of TikTok Ads?

03 Learn from 5 Best TikTok Ad Examples?

04 How to Run Ads on TikTok?

05 Make Your TikTok Ads Attractive with Filmora

Part 1: Why does TikTok Advertising Matter?

1. The current generation dominates the entire platform

As the statement suggests, most TikTok users are teens and young adults. According to research, it is the largest population and has a considerable purchasing power of over $140 billion. Currently known as Generation Z, it also consists of the largest population in the United States and other countries in the world. These statistics imply that your business can grow when you invest in targeting this audience. Therefore, use TikTok Ads Manager to market your business here. As expected, you will collect more revenue from TikTok users.

2. High engagement rate on TikTok

Surprisingly, TikTok has overtaken so many leading brands like Facebookregarding time spent by users. Over 70% of users in the United States and the UK spend more time on TikTok than Facebook. Advertising on TikTok always increases the engagement rate required for your business. Consequently, many companies have taken advantage of that and benefited more than they had on other platforms. Some startling facts?

Young adults’ average time on Facebook is 58.5 minutes, while TikTok consumes 1 hour and 20 minutes of their time every day. Do you know what that means? More people will encounter your products and services on TikTok than on any social media platform. The more significant number of viewers leads to a larger market to get more clients.

3. Advertising on TikTok gets your video to be viewed by many

A larger population retains more information obtained from videos than written information. About 93% of brands have gained many customers by using social media. Advertising your products on social media platforms allows you to reach a wider audience than other ways of communication. Most of the people are members of various social media groups. That translates to reaching a wider audience by using a single ad.

4. The numerous ad formats for TikTok allow more significant engagements

TikTok comes with many TikTok advertising formats that will make you reach a wider audience. Whether they are making videos, watching the “For You” feeds, or whatever they are doing on TikTok, they will still come across your ads.

We have covered these types of advert formats below, so keep reading. If you have never used videos in marketing, give it a try and see miracles happen. Any marketing campaign that utilizes video is always powerful compared to text.

5.TikTok ads convey your products and services to an international audience

TikTok is currently available in 170 countries, and its expansion does not seem to slow down very soon. Moreover, it has many language subtitles amounting to 70. Since most of these languages are international, there’s no reason why you should be hesitating to access a global market. It doesn’t matter whether your business is still getting on its feet. You will quickly get clients by serving them online. Slowly you will find your way out and end up surpassing the branded “marketing experts.”

Part 2: What are Types of TikTok Ads?

We have been stressing about types of TikTok ads, and now they are. There are five TikTok ads examples that you can use to embrace your digital marketing skills.

1. In-Feed Ads

tiktok in feed ads

These are ads that will get displayed in the recommended videos of TikTok users. Regardless of their browsing history, they will come across these ads and get anxious about the services they are making efforts to market. The better part is that TikTokers can share your ads and help you to use more negligible amounts of the hard-earned money you spend in purchasing the ads. Viewers can also comment and like your ads. Take advantage of converting those who comment and subscribe to long-term clients—usually, blending this with other marketing tactics makes it even better!

A takeaway tip- include some inspiring music to convince your customers.

2. Brand Takeover ads

These pop-up ads appear on the screen once the user opens the TikTok app. Usually, the ad will stay on the screen for a short time before turning into a feeds ad. Your ad will still be visible in the “For You” section. It can appear as a video or image with hyperlinks to direct the client’s interest to your webpage. It is not just about helping TikTok get backlinks but primarily promoting your business. That’s not just interesting. It’s because your work is made much easier by waiting for the client to click on the ad. Ensure that your ad is impressive enough to have a higher click-through rate. Remember that your click-through rate will determine the number of sales you get.

3. Top View ads

tiktok top view ads

These cover the first post in the “Feeds“ section for a short while. Ground shuttering sounds always accompany them to capture the audience’s attention through the TikTok marketing campaigns. As usual, everyone will always pay attention to what the sound is all about. Right? At that moment, any interested viewers will click the link in the ad, which will direct them to your landing page. That’s where they will find all that they need and might consider trying out what you offer.

4. Branded hashtags ads

tiktok hashtags ads

Branded hashtags adverts are the most common on TikTok. They will mainly involve asking someone to record a video of a specific action. For instance, they will include uploading a video of something like doing some gymnastics, performing a dance, or something of the sort. The video uploaded is always under specific hashtags.

This idea has been helpful for many content creators whereby clicking on one of the videos leads to the emergence of related videos under the same hashtag. It is a perfect way to build your brand and trust among the clients you deal with. Whenever a customer comes across a video from somebody who has used the same product, they will be automatically convinced.

Have you ever come across customer reviews on marketing brands like Amazon? That’s the same way that this technique works. The only difference is that reviews are written, while branded hashtags have hyperlinks to lead you to a video.

5. Branded effects ads

tiktok effects ads

Unlike branded hashtags adverts, branded effects ads come with unique animations, including applying some filters on the ad. They last for more than a week on TikTok before changing to break the monotony of those who see them. Like your products in the market, customers will always be happy to see your new and improved products. Therefore, you will maintain the content while filter effects are changed occasionally.

Part 3: Learn from 5 Best TikTok Ad Examples

1. Acome

Acome is an example of an In-Feed ad. It deals with electronics, mobile phones, and exposes its products to the entire world, all the way from Indonesia. The ad created increases the visibility of the phones in the competitive marketplace. The company has acquired many clients through this online marketing technique to a more significant extent. This simple ad gained 480,000 clicks, in which 34% percent of the clicks became customers. The method works. Doesn’t it?

2. Kroger

tiktok ads kroger

The company launched its campaign when the students were just about to report to schools. The campaign contained videos on students displaying what they had bought from the company. A hashtag also accompanied the ad to promote more services like stationery and bedding equipment necessary for students. The ad generated a lot of organic traffic, boosting its SEO ranking in SERPs by garnering more than 3 million views, 252000 likes, and 1k comments and shares.

3. Guess

guess

Guess specializes in a lucrative business that supplies clothes among the United States’ teens and the youth. Creating a hashtag that displays the youth’s luxurious fashion styles gave them an upper hand over other companies. The engagement rate increased spontaneously with an additional 14.3% click-through rate and gaining 12k new subscribers by partnering with some TikTok marketing agencies.

4. Gusher

Gusher is a candy business that uses TikTok ads to access a broader audience to taste their candies. The first attempt to create a TikTok ad gained new 5 million views. That motivated them to continue using ads that have propelled their business by skyrocketing their purchasing power. TikTok ads have done miracles for many companies, and Gusher is no exception.

5. Ralph Lauren

ralph lauren

This was a TikTok ad created to market the clothing business of Ralph Lauren. Did it also use hashtags? Yes, but there was something extra. The company used a social media influencer, Diana Silvers, an actress. Usually, everyone would always want to listen to what celebrities are saying.

The fact that Diana was an actress made the company get recognized. Clients were allowed to make direct purchases just by using a few clicks—the number of customers received that month was tremendous. Increased sales and handling many customers was the talk of the day. It allowed users to access the company directly led to the company using email marketing techniques because of the emails saved during the online purchasing process.

Part 4: How to Run Ads on TikTok?

Creating and running adverts on TikTok should not be difficult. The app has a straightforward way of doing it. Whether you have a small business like a freelancer, you will need to advertise it for direct clients. To use ads, go to the dashboard and select the “Campaign” tab, located at the top. Pick from the available sections from the tab depending on your marketing preferences. You are at liberty to choose from traffic, app installs, and conversions.

Before you begin advertising, have some cash to purchase the ad for as little as $10 for a successful TikTok campaign. The amount you choose to pay depends on the format and duration of the ad. Presently, only short-duration ads are supported. But of course, we expect the period to increase with time. Use the Newsfeed section to get some captivating images for your ads. Also include some videos from your library, template, brilliant video, or upload a new one.

Part 5: Make Your TikTok Ads Attractive with Filmora

Creating an impressive ad or video on TikTok requires you to edit the videos and make them look attractive. We recommend using pro tools like Wondershare Filmora. Are other apps bad? No! But here’s why we recommend Wondershare Filmora:

You can upload the video instantly with Filmora.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

filmorax boxpng

There are many editing built-in tools and features like the application of effects, captions, and fantastic themes. All these are easy to use since no experience is required. The app supports both simple and advanced editing. Ranging from cropping to trimming videos, you are guaranteed to have an excellent experience and a high success rate.

Check out this one before creating your TikTok ads

There are a few points that you should consider to make your video creation outstanding, along with adding TikTok ads songs. Let’s check them out:

Know your budget and target audience –The first thing considered should be the amount to spend on buying ads. Also, know who should access the information. Are you targeting teens? Gamers? Students or whoever you wish to target, tell them how you will serve them and why you should serve them.

Upload a new video. Let the video that you select be original. It should be new so that people find it fascinating. No one would enjoy watching something that has been around for long.

Add text to your videos. The text communicates more information than just video. A call-to-action will do better because readers will get prompted to take immediate action- a TikTok campaign idea that has worked for the leading brands that boast of their many clients.

Conclusion

To sum up, TikTok is an excellent platform to market your business by ads. However, a high-quality ad should be authentic, original, and informative. Use editing tools like Wondershare Filmora and involve some influencers in your videos as you watch your market grow.

Also read:

  • Title: "[New] From Novice to Entrepreneur TikTok Creator Fund Success Story for 2024"
  • Author: Kenneth
  • Created at : 2024-06-15 13:17:11
  • Updated at : 2024-06-16 13:17:11
  • Link: https://tiktok-video-files.techidaily.com/new-from-novice-to-entrepreneur-tiktok-creator-fund-success-story-for-2024/
  • License: This work is licensed under CC BY-NC-SA 4.0.
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"[New] From Novice to Entrepreneur TikTok Creator Fund Success Story for 2024"