"2024 Approved  Viral Cuisine  Discover the Top 15 Most Popular TikTok Food Videos Yet"

"2024 Approved Viral Cuisine Discover the Top 15 Most Popular TikTok Food Videos Yet"

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TikTok is a platform with a pool of content. But apart from the dance videos, you will also find some cooking and food videos on this platform. When opening the app, you are sure to find some TikTok recipes waiting to greet you on the ‘For You Page’. There is a whole list of creative and easy TikTok food recipes to try out that deserves a try. This is what you are going to find in the next section.

In this article

01 Can You Get Recipes from TikTok?

02 What Food is Trending on TikTok?

03 15 Viral TikTok Recipes in 2022

04 How to Create a Stunning Cooking Video?

Part 1: Can You Get Recipes from TikTok?

Well, the best part about TikTok is you don’t know what you are going to get. Many think it is just about dancing. But there is more to it than meets the eye. TikTok users will also come across some viral TikTok recipes. However, these viral recipes aren’t perfectly curated videos that you will come across on other social media platforms, though. These are all tried and true recipes created by regular people who want to get delectable food on the table. At times, the recipes might seem questionable but they turn out amazing.

When it comes to food trends, people just turn to TikTok. As soon as any easy TikTok recipes go viral, it tends to get the internet excited. So, here are some of the foods that are trending on TikTok.

  1. Baked Feta
  2. Baked Oats
  3. Nature’s Cereal
  4. Pasta Chips
  5. Pesto Eggs
  6. Smashed Vegetables
  7. Corn Ribs
  8. At-Home Quesadilla
  9. Vegetable Burger Buns
  10. Salmon Rice Bowl

Part 3: 15 Viral TikTok Recipes in 2022

The most viral TikTok recipes touch every corner of the food world. You will find TikTok dinner recipes, as well as drink recipes. Here is a list of 15 top viral TikTok recipes that you can choose from.

1. Creamy Ramen

Creamy Ramen has changed the game for lovers of instant noodles. With this recipe, you can just upgrade a simple packet of ramen. What’s more, it is one of the easiest TikTok ramen noodle recipes to prepare. There are different variations of the recipe floating on TikTok. However, a maximum video suggests the use of sesame oil, Japanese mayo, spicy ramen, and an egg.

2. Baked Oatmeal with Peanut Butter and Chocolate

Many people don’t like having oatmeal as it is tasteless and appears like a lumpy goop. But the baked oatmeal recipes have taken the internet by storm. This tastes as good as it looks. One of the recipes is baked oatmeal with peanut butter. It went viral as a dessert or snack option. When prepared it looks like a chocolate chip cake. Blend oats with peanut butter, maple syrup, and banana with vanilla, egg, and choco chip.

tiktok recipe baked oatmeal

3. Pickled Garlic

Garlic has a bad reputation due to the unpleasant effects it leaves on your breath. However, it is a small price to pay for this taste. In a container with a lid, place some drained and pickled garlic, a little thyme, a generous amount of sriracha, and chili powder. Shake it up and you have your delicious snack.

tiktok recipe pickled garlic

4. Pasta Chips

Pasta Chips is one of the viral pasta recipes. The air fryer advocates have been really excited about this. In this, you are baking cooked pasta until they become crispy chips. You can make any shape of pasta you want.

tiktok recipe pasta chips

5. Oreo Cake in a Mug

Who doesn’t like a dessert that you can prepare in just two minutes! All you need is 4-5 Oreo biscuits and 2 tablespoons of milk. Mash the biscuits and add the milk to prepare a batter in the microwave for one minute. Take it out and enjoy with a dollop of ice cream.

6. Whipped Coffee

While everybody was getting frustrated at home during the lockdown, they turned to TikTok drink recipes to get rid of their boredom. This is when Whipped Coffee or Dalgona Coffee became popular. It became an overnight sensation. You need a few simple ingredients: instant coffee powder, white sugar, hot water, and milk. Combine the first three ingredients until it’s fluffy and light and pour them on a cup of coffee.

tiktok drink recipe

7. Baked Feta

With this trend, you can prepare some delicious pasta and it also works as a great dip. The baked dishes use just six ingredients, excluding the basics that everybody has in the kitchen. You need cherry tomatoes, garlic, feta cheese, pasta, basil, and chilis. You can prepare the pasta in just 25 minutes. The best thing about the recipe is it can be prepared in one pan. Hence, there is little to clean up.

tiktok recipe baked feta

8. Chili Oil Eggs

If you love eggs, this is one recipe that you can try out. It makes for a tasty breakfast and is simple to prepare. Also, the idea is quite straightforward. The chili added to the oil gives an added flavor to the eggs. It goes well with a bowl of rice but they can also go with some noodles.

9. Pesto Eggs

This is another egg recipe that you can prepare. It makes for a tasty breakfast. The idea is to use oil or butter and fry the eggs in pesto. The garlic-infused olive oil and basil from the sauce add a lot of flavors to the eggs. There are various ways to enjoy it but they go great over tost.

10. KitKat Cheesecake

Once you take a bite of this KitKat Cheesecake you will know what the hype is about. The cheesecake is surrounded by a crust of KitKat and is topped with crumbled candies. If you love KitKat, you are going to love the chocolatey and decadent goodness of the sweet items.

tiktok recipe cheesecake

11. Crispy Potatoes

This can be an excellent dish for dinner. The viral TikTok recipe requires a little bit of food science. For this, you need a couple of Yukon Gold potatoes and salt to get their ultra-crispy texture. You can season it with paprika, old bay, Maldon, black pepper, and some sprigs of rosemary to perfect the potato dish.

12. Oreo Sushi

Oreo lovers are sure to love this Sushi. The sweet dish mimics rolled ice cream. You just need two ingredients to prepare it: ice cream and oreo biscuits.

13. Twisted Bacon

This is the crispiest bacon recipe you will come across. There are many ways to prepare bacon but the ultra-twisted one can be everyone’s favorite.

tiktok recipe twisted bacon

14. Creamy Lemonade

Pour a glass of creamy lemonade prepared out of whipped lemonade recipe this summer. It can level up what is available at the lemonade stand. Use whipped cream and condensed milk to make it frothy and delectable.

15. Tortilla Wrap

Portion out 4 toppings and place them on your tortilla. Then fold it clockwise to cook. When you are ready to serve, just slice it in half.

Part 4: How to Create a Stunning Cooking Video?

Here are some tricks to create stunning cooking videos-

  • Make sure that you plan ahead. If it is your first time, don’t do it on camera. Practice first before recording.
  • It can be tricky to use one camera to record the video from a different camera. Using two cameras will give you a better video.
  • You shouldn’t distract the viewers from the cooking video. So, don’t wear something loud or white. Go for solid and bright colors.
  • Use Filmora’s cooking video template to make your video stand out.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effectsTry It Free Try It Free Try It Free Learn More >

filmora box

Conclusion

There are numerous viral TikTok cooking videos. But some of the best TikTok recipes have been listed above. In case you have a recipe in mind and want to create a video using the Filmora video editing tool.

Try It Free Try It Free

TikTok is a platform with a pool of content. But apart from the dance videos, you will also find some cooking and food videos on this platform. When opening the app, you are sure to find some TikTok recipes waiting to greet you on the ‘For You Page’. There is a whole list of creative and easy TikTok food recipes to try out that deserves a try. This is what you are going to find in the next section.

In this article

01 Can You Get Recipes from TikTok?

02 What Food is Trending on TikTok?

03 15 Viral TikTok Recipes in 2022

04 How to Create a Stunning Cooking Video?

Part 1: Can You Get Recipes from TikTok?

Well, the best part about TikTok is you don’t know what you are going to get. Many think it is just about dancing. But there is more to it than meets the eye. TikTok users will also come across some viral TikTok recipes. However, these viral recipes aren’t perfectly curated videos that you will come across on other social media platforms, though. These are all tried and true recipes created by regular people who want to get delectable food on the table. At times, the recipes might seem questionable but they turn out amazing.

When it comes to food trends, people just turn to TikTok. As soon as any easy TikTok recipes go viral, it tends to get the internet excited. So, here are some of the foods that are trending on TikTok.

  1. Baked Feta
  2. Baked Oats
  3. Nature’s Cereal
  4. Pasta Chips
  5. Pesto Eggs
  6. Smashed Vegetables
  7. Corn Ribs
  8. At-Home Quesadilla
  9. Vegetable Burger Buns
  10. Salmon Rice Bowl

Part 3: 15 Viral TikTok Recipes in 2022

The most viral TikTok recipes touch every corner of the food world. You will find TikTok dinner recipes, as well as drink recipes. Here is a list of 15 top viral TikTok recipes that you can choose from.

1. Creamy Ramen

Creamy Ramen has changed the game for lovers of instant noodles. With this recipe, you can just upgrade a simple packet of ramen. What’s more, it is one of the easiest TikTok ramen noodle recipes to prepare. There are different variations of the recipe floating on TikTok. However, a maximum video suggests the use of sesame oil, Japanese mayo, spicy ramen, and an egg.

2. Baked Oatmeal with Peanut Butter and Chocolate

Many people don’t like having oatmeal as it is tasteless and appears like a lumpy goop. But the baked oatmeal recipes have taken the internet by storm. This tastes as good as it looks. One of the recipes is baked oatmeal with peanut butter. It went viral as a dessert or snack option. When prepared it looks like a chocolate chip cake. Blend oats with peanut butter, maple syrup, and banana with vanilla, egg, and choco chip.

tiktok recipe baked oatmeal

3. Pickled Garlic

Garlic has a bad reputation due to the unpleasant effects it leaves on your breath. However, it is a small price to pay for this taste. In a container with a lid, place some drained and pickled garlic, a little thyme, a generous amount of sriracha, and chili powder. Shake it up and you have your delicious snack.

tiktok recipe pickled garlic

4. Pasta Chips

Pasta Chips is one of the viral pasta recipes. The air fryer advocates have been really excited about this. In this, you are baking cooked pasta until they become crispy chips. You can make any shape of pasta you want.

tiktok recipe pasta chips

5. Oreo Cake in a Mug

Who doesn’t like a dessert that you can prepare in just two minutes! All you need is 4-5 Oreo biscuits and 2 tablespoons of milk. Mash the biscuits and add the milk to prepare a batter in the microwave for one minute. Take it out and enjoy with a dollop of ice cream.

6. Whipped Coffee

While everybody was getting frustrated at home during the lockdown, they turned to TikTok drink recipes to get rid of their boredom. This is when Whipped Coffee or Dalgona Coffee became popular. It became an overnight sensation. You need a few simple ingredients: instant coffee powder, white sugar, hot water, and milk. Combine the first three ingredients until it’s fluffy and light and pour them on a cup of coffee.

tiktok drink recipe

7. Baked Feta

With this trend, you can prepare some delicious pasta and it also works as a great dip. The baked dishes use just six ingredients, excluding the basics that everybody has in the kitchen. You need cherry tomatoes, garlic, feta cheese, pasta, basil, and chilis. You can prepare the pasta in just 25 minutes. The best thing about the recipe is it can be prepared in one pan. Hence, there is little to clean up.

tiktok recipe baked feta

8. Chili Oil Eggs

If you love eggs, this is one recipe that you can try out. It makes for a tasty breakfast and is simple to prepare. Also, the idea is quite straightforward. The chili added to the oil gives an added flavor to the eggs. It goes well with a bowl of rice but they can also go with some noodles.

9. Pesto Eggs

This is another egg recipe that you can prepare. It makes for a tasty breakfast. The idea is to use oil or butter and fry the eggs in pesto. The garlic-infused olive oil and basil from the sauce add a lot of flavors to the eggs. There are various ways to enjoy it but they go great over tost.

10. KitKat Cheesecake

Once you take a bite of this KitKat Cheesecake you will know what the hype is about. The cheesecake is surrounded by a crust of KitKat and is topped with crumbled candies. If you love KitKat, you are going to love the chocolatey and decadent goodness of the sweet items.

tiktok recipe cheesecake

11. Crispy Potatoes

This can be an excellent dish for dinner. The viral TikTok recipe requires a little bit of food science. For this, you need a couple of Yukon Gold potatoes and salt to get their ultra-crispy texture. You can season it with paprika, old bay, Maldon, black pepper, and some sprigs of rosemary to perfect the potato dish.

12. Oreo Sushi

Oreo lovers are sure to love this Sushi. The sweet dish mimics rolled ice cream. You just need two ingredients to prepare it: ice cream and oreo biscuits.

13. Twisted Bacon

This is the crispiest bacon recipe you will come across. There are many ways to prepare bacon but the ultra-twisted one can be everyone’s favorite.

tiktok recipe twisted bacon

14. Creamy Lemonade

Pour a glass of creamy lemonade prepared out of whipped lemonade recipe this summer. It can level up what is available at the lemonade stand. Use whipped cream and condensed milk to make it frothy and delectable.

15. Tortilla Wrap

Portion out 4 toppings and place them on your tortilla. Then fold it clockwise to cook. When you are ready to serve, just slice it in half.

Part 4: How to Create a Stunning Cooking Video?

Here are some tricks to create stunning cooking videos-

  • Make sure that you plan ahead. If it is your first time, don’t do it on camera. Practice first before recording.
  • It can be tricky to use one camera to record the video from a different camera. Using two cameras will give you a better video.
  • You shouldn’t distract the viewers from the cooking video. So, don’t wear something loud or white. Go for solid and bright colors.
  • Use Filmora’s cooking video template to make your video stand out.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effectsTry It Free Try It Free Try It Free Learn More >

filmora box

Conclusion

There are numerous viral TikTok cooking videos. But some of the best TikTok recipes have been listed above. In case you have a recipe in mind and want to create a video using the Filmora video editing tool.

Try It Free Try It Free

TikTok is a platform with a pool of content. But apart from the dance videos, you will also find some cooking and food videos on this platform. When opening the app, you are sure to find some TikTok recipes waiting to greet you on the ‘For You Page’. There is a whole list of creative and easy TikTok food recipes to try out that deserves a try. This is what you are going to find in the next section.

In this article

01 Can You Get Recipes from TikTok?

02 What Food is Trending on TikTok?

03 15 Viral TikTok Recipes in 2022

04 How to Create a Stunning Cooking Video?

Part 1: Can You Get Recipes from TikTok?

Well, the best part about TikTok is you don’t know what you are going to get. Many think it is just about dancing. But there is more to it than meets the eye. TikTok users will also come across some viral TikTok recipes. However, these viral recipes aren’t perfectly curated videos that you will come across on other social media platforms, though. These are all tried and true recipes created by regular people who want to get delectable food on the table. At times, the recipes might seem questionable but they turn out amazing.

When it comes to food trends, people just turn to TikTok. As soon as any easy TikTok recipes go viral, it tends to get the internet excited. So, here are some of the foods that are trending on TikTok.

  1. Baked Feta
  2. Baked Oats
  3. Nature’s Cereal
  4. Pasta Chips
  5. Pesto Eggs
  6. Smashed Vegetables
  7. Corn Ribs
  8. At-Home Quesadilla
  9. Vegetable Burger Buns
  10. Salmon Rice Bowl

Part 3: 15 Viral TikTok Recipes in 2022

The most viral TikTok recipes touch every corner of the food world. You will find TikTok dinner recipes, as well as drink recipes. Here is a list of 15 top viral TikTok recipes that you can choose from.

1. Creamy Ramen

Creamy Ramen has changed the game for lovers of instant noodles. With this recipe, you can just upgrade a simple packet of ramen. What’s more, it is one of the easiest TikTok ramen noodle recipes to prepare. There are different variations of the recipe floating on TikTok. However, a maximum video suggests the use of sesame oil, Japanese mayo, spicy ramen, and an egg.

2. Baked Oatmeal with Peanut Butter and Chocolate

Many people don’t like having oatmeal as it is tasteless and appears like a lumpy goop. But the baked oatmeal recipes have taken the internet by storm. This tastes as good as it looks. One of the recipes is baked oatmeal with peanut butter. It went viral as a dessert or snack option. When prepared it looks like a chocolate chip cake. Blend oats with peanut butter, maple syrup, and banana with vanilla, egg, and choco chip.

tiktok recipe baked oatmeal

3. Pickled Garlic

Garlic has a bad reputation due to the unpleasant effects it leaves on your breath. However, it is a small price to pay for this taste. In a container with a lid, place some drained and pickled garlic, a little thyme, a generous amount of sriracha, and chili powder. Shake it up and you have your delicious snack.

tiktok recipe pickled garlic

4. Pasta Chips

Pasta Chips is one of the viral pasta recipes. The air fryer advocates have been really excited about this. In this, you are baking cooked pasta until they become crispy chips. You can make any shape of pasta you want.

tiktok recipe pasta chips

5. Oreo Cake in a Mug

Who doesn’t like a dessert that you can prepare in just two minutes! All you need is 4-5 Oreo biscuits and 2 tablespoons of milk. Mash the biscuits and add the milk to prepare a batter in the microwave for one minute. Take it out and enjoy with a dollop of ice cream.

6. Whipped Coffee

While everybody was getting frustrated at home during the lockdown, they turned to TikTok drink recipes to get rid of their boredom. This is when Whipped Coffee or Dalgona Coffee became popular. It became an overnight sensation. You need a few simple ingredients: instant coffee powder, white sugar, hot water, and milk. Combine the first three ingredients until it’s fluffy and light and pour them on a cup of coffee.

tiktok drink recipe

7. Baked Feta

With this trend, you can prepare some delicious pasta and it also works as a great dip. The baked dishes use just six ingredients, excluding the basics that everybody has in the kitchen. You need cherry tomatoes, garlic, feta cheese, pasta, basil, and chilis. You can prepare the pasta in just 25 minutes. The best thing about the recipe is it can be prepared in one pan. Hence, there is little to clean up.

tiktok recipe baked feta

8. Chili Oil Eggs

If you love eggs, this is one recipe that you can try out. It makes for a tasty breakfast and is simple to prepare. Also, the idea is quite straightforward. The chili added to the oil gives an added flavor to the eggs. It goes well with a bowl of rice but they can also go with some noodles.

9. Pesto Eggs

This is another egg recipe that you can prepare. It makes for a tasty breakfast. The idea is to use oil or butter and fry the eggs in pesto. The garlic-infused olive oil and basil from the sauce add a lot of flavors to the eggs. There are various ways to enjoy it but they go great over tost.

10. KitKat Cheesecake

Once you take a bite of this KitKat Cheesecake you will know what the hype is about. The cheesecake is surrounded by a crust of KitKat and is topped with crumbled candies. If you love KitKat, you are going to love the chocolatey and decadent goodness of the sweet items.

tiktok recipe cheesecake

11. Crispy Potatoes

This can be an excellent dish for dinner. The viral TikTok recipe requires a little bit of food science. For this, you need a couple of Yukon Gold potatoes and salt to get their ultra-crispy texture. You can season it with paprika, old bay, Maldon, black pepper, and some sprigs of rosemary to perfect the potato dish.

12. Oreo Sushi

Oreo lovers are sure to love this Sushi. The sweet dish mimics rolled ice cream. You just need two ingredients to prepare it: ice cream and oreo biscuits.

13. Twisted Bacon

This is the crispiest bacon recipe you will come across. There are many ways to prepare bacon but the ultra-twisted one can be everyone’s favorite.

tiktok recipe twisted bacon

14. Creamy Lemonade

Pour a glass of creamy lemonade prepared out of whipped lemonade recipe this summer. It can level up what is available at the lemonade stand. Use whipped cream and condensed milk to make it frothy and delectable.

15. Tortilla Wrap

Portion out 4 toppings and place them on your tortilla. Then fold it clockwise to cook. When you are ready to serve, just slice it in half.

Part 4: How to Create a Stunning Cooking Video?

Here are some tricks to create stunning cooking videos-

  • Make sure that you plan ahead. If it is your first time, don’t do it on camera. Practice first before recording.
  • It can be tricky to use one camera to record the video from a different camera. Using two cameras will give you a better video.
  • You shouldn’t distract the viewers from the cooking video. So, don’t wear something loud or white. Go for solid and bright colors.
  • Use Filmora’s cooking video template to make your video stand out.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effectsTry It Free Try It Free Try It Free Learn More >

filmora box

Conclusion

There are numerous viral TikTok cooking videos. But some of the best TikTok recipes have been listed above. In case you have a recipe in mind and want to create a video using the Filmora video editing tool.

Try It Free Try It Free

TikTok is a platform with a pool of content. But apart from the dance videos, you will also find some cooking and food videos on this platform. When opening the app, you are sure to find some TikTok recipes waiting to greet you on the ‘For You Page’. There is a whole list of creative and easy TikTok food recipes to try out that deserves a try. This is what you are going to find in the next section.

In this article

01 Can You Get Recipes from TikTok?

02 What Food is Trending on TikTok?

03 15 Viral TikTok Recipes in 2022

04 How to Create a Stunning Cooking Video?

Part 1: Can You Get Recipes from TikTok?

Well, the best part about TikTok is you don’t know what you are going to get. Many think it is just about dancing. But there is more to it than meets the eye. TikTok users will also come across some viral TikTok recipes. However, these viral recipes aren’t perfectly curated videos that you will come across on other social media platforms, though. These are all tried and true recipes created by regular people who want to get delectable food on the table. At times, the recipes might seem questionable but they turn out amazing.

When it comes to food trends, people just turn to TikTok. As soon as any easy TikTok recipes go viral, it tends to get the internet excited. So, here are some of the foods that are trending on TikTok.

  1. Baked Feta
  2. Baked Oats
  3. Nature’s Cereal
  4. Pasta Chips
  5. Pesto Eggs
  6. Smashed Vegetables
  7. Corn Ribs
  8. At-Home Quesadilla
  9. Vegetable Burger Buns
  10. Salmon Rice Bowl

Part 3: 15 Viral TikTok Recipes in 2022

The most viral TikTok recipes touch every corner of the food world. You will find TikTok dinner recipes, as well as drink recipes. Here is a list of 15 top viral TikTok recipes that you can choose from.

1. Creamy Ramen

Creamy Ramen has changed the game for lovers of instant noodles. With this recipe, you can just upgrade a simple packet of ramen. What’s more, it is one of the easiest TikTok ramen noodle recipes to prepare. There are different variations of the recipe floating on TikTok. However, a maximum video suggests the use of sesame oil, Japanese mayo, spicy ramen, and an egg.

2. Baked Oatmeal with Peanut Butter and Chocolate

Many people don’t like having oatmeal as it is tasteless and appears like a lumpy goop. But the baked oatmeal recipes have taken the internet by storm. This tastes as good as it looks. One of the recipes is baked oatmeal with peanut butter. It went viral as a dessert or snack option. When prepared it looks like a chocolate chip cake. Blend oats with peanut butter, maple syrup, and banana with vanilla, egg, and choco chip.

tiktok recipe baked oatmeal

3. Pickled Garlic

Garlic has a bad reputation due to the unpleasant effects it leaves on your breath. However, it is a small price to pay for this taste. In a container with a lid, place some drained and pickled garlic, a little thyme, a generous amount of sriracha, and chili powder. Shake it up and you have your delicious snack.

tiktok recipe pickled garlic

4. Pasta Chips

Pasta Chips is one of the viral pasta recipes. The air fryer advocates have been really excited about this. In this, you are baking cooked pasta until they become crispy chips. You can make any shape of pasta you want.

tiktok recipe pasta chips

5. Oreo Cake in a Mug

Who doesn’t like a dessert that you can prepare in just two minutes! All you need is 4-5 Oreo biscuits and 2 tablespoons of milk. Mash the biscuits and add the milk to prepare a batter in the microwave for one minute. Take it out and enjoy with a dollop of ice cream.

6. Whipped Coffee

While everybody was getting frustrated at home during the lockdown, they turned to TikTok drink recipes to get rid of their boredom. This is when Whipped Coffee or Dalgona Coffee became popular. It became an overnight sensation. You need a few simple ingredients: instant coffee powder, white sugar, hot water, and milk. Combine the first three ingredients until it’s fluffy and light and pour them on a cup of coffee.

tiktok drink recipe

7. Baked Feta

With this trend, you can prepare some delicious pasta and it also works as a great dip. The baked dishes use just six ingredients, excluding the basics that everybody has in the kitchen. You need cherry tomatoes, garlic, feta cheese, pasta, basil, and chilis. You can prepare the pasta in just 25 minutes. The best thing about the recipe is it can be prepared in one pan. Hence, there is little to clean up.

tiktok recipe baked feta

8. Chili Oil Eggs

If you love eggs, this is one recipe that you can try out. It makes for a tasty breakfast and is simple to prepare. Also, the idea is quite straightforward. The chili added to the oil gives an added flavor to the eggs. It goes well with a bowl of rice but they can also go with some noodles.

9. Pesto Eggs

This is another egg recipe that you can prepare. It makes for a tasty breakfast. The idea is to use oil or butter and fry the eggs in pesto. The garlic-infused olive oil and basil from the sauce add a lot of flavors to the eggs. There are various ways to enjoy it but they go great over tost.

10. KitKat Cheesecake

Once you take a bite of this KitKat Cheesecake you will know what the hype is about. The cheesecake is surrounded by a crust of KitKat and is topped with crumbled candies. If you love KitKat, you are going to love the chocolatey and decadent goodness of the sweet items.

tiktok recipe cheesecake

11. Crispy Potatoes

This can be an excellent dish for dinner. The viral TikTok recipe requires a little bit of food science. For this, you need a couple of Yukon Gold potatoes and salt to get their ultra-crispy texture. You can season it with paprika, old bay, Maldon, black pepper, and some sprigs of rosemary to perfect the potato dish.

12. Oreo Sushi

Oreo lovers are sure to love this Sushi. The sweet dish mimics rolled ice cream. You just need two ingredients to prepare it: ice cream and oreo biscuits.

13. Twisted Bacon

This is the crispiest bacon recipe you will come across. There are many ways to prepare bacon but the ultra-twisted one can be everyone’s favorite.

tiktok recipe twisted bacon

14. Creamy Lemonade

Pour a glass of creamy lemonade prepared out of whipped lemonade recipe this summer. It can level up what is available at the lemonade stand. Use whipped cream and condensed milk to make it frothy and delectable.

15. Tortilla Wrap

Portion out 4 toppings and place them on your tortilla. Then fold it clockwise to cook. When you are ready to serve, just slice it in half.

Part 4: How to Create a Stunning Cooking Video?

Here are some tricks to create stunning cooking videos-

  • Make sure that you plan ahead. If it is your first time, don’t do it on camera. Practice first before recording.
  • It can be tricky to use one camera to record the video from a different camera. Using two cameras will give you a better video.
  • You shouldn’t distract the viewers from the cooking video. So, don’t wear something loud or white. Go for solid and bright colors.
  • Use Filmora’s cooking video template to make your video stand out.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effectsTry It Free Try It Free Try It Free Learn More >

filmora box

Conclusion

There are numerous viral TikTok cooking videos. But some of the best TikTok recipes have been listed above. In case you have a recipe in mind and want to create a video using the Filmora video editing tool.

The Ultimate Guide for Crafting Compelling TikTok Ads Strategies

Since the emergence of TikTok in 2018, the app has grown and developed exponentially. The presence of users having the power to choose what to post has significantly contributed to its growth. During the first quarter, it gained 350 million downloads. Currently, it boasts of having more than 800 million active users globally. However, it continues to grow and is overtaking contemporary applications like Instagram.

TikTok is a social media platform that is easily accessible from mobile phones. Besides its easy accessibility, it is a platform where content creators reach out to the entire world by uploading short videos. Brands have utilized its features like TikTok Ads Manager to market their services. This article elaborates everything about TikTok advertising: reaching your target audience using ads.

tiktok ads

In this article

01 Why does TikTok Advertising Matter?

02 What are Types of TikTok Ads?

03 Learn from 5 Best TikTok Ad Examples?

04 How to Run Ads on TikTok?

05 Make Your TikTok Ads Attractive with Filmora

Part 1: Why does TikTok Advertising Matter?

1. The current generation dominates the entire platform

As the statement suggests, most TikTok users are teens and young adults. According to research, it is the largest population and has a considerable purchasing power of over $140 billion. Currently known as Generation Z, it also consists of the largest population in the United States and other countries in the world. These statistics imply that your business can grow when you invest in targeting this audience. Therefore, use TikTok Ads Manager to market your business here. As expected, you will collect more revenue from TikTok users.

2. High engagement rate on TikTok

Surprisingly, TikTok has overtaken so many leading brands like Facebookregarding time spent by users. Over 70% of users in the United States and the UK spend more time on TikTok than Facebook. Advertising on TikTok always increases the engagement rate required for your business. Consequently, many companies have taken advantage of that and benefited more than they had on other platforms. Some startling facts?

Young adults’ average time on Facebook is 58.5 minutes, while TikTok consumes 1 hour and 20 minutes of their time every day. Do you know what that means? More people will encounter your products and services on TikTok than on any social media platform. The more significant number of viewers leads to a larger market to get more clients.

3. Advertising on TikTok gets your video to be viewed by many

A larger population retains more information obtained from videos than written information. About 93% of brands have gained many customers by using social media. Advertising your products on social media platforms allows you to reach a wider audience than other ways of communication. Most of the people are members of various social media groups. That translates to reaching a wider audience by using a single ad.

4. The numerous ad formats for TikTok allow more significant engagements

TikTok comes with many TikTok advertising formats that will make you reach a wider audience. Whether they are making videos, watching the “For You” feeds, or whatever they are doing on TikTok, they will still come across your ads.

We have covered these types of advert formats below, so keep reading. If you have never used videos in marketing, give it a try and see miracles happen. Any marketing campaign that utilizes video is always powerful compared to text.

5.TikTok ads convey your products and services to an international audience

TikTok is currently available in 170 countries, and its expansion does not seem to slow down very soon. Moreover, it has many language subtitles amounting to 70. Since most of these languages are international, there’s no reason why you should be hesitating to access a global market. It doesn’t matter whether your business is still getting on its feet. You will quickly get clients by serving them online. Slowly you will find your way out and end up surpassing the branded “marketing experts.”

Part 2: What are Types of TikTok Ads?

We have been stressing about types of TikTok ads, and now they are. There are five TikTok ads examples that you can use to embrace your digital marketing skills.

1. In-Feed Ads

tiktok in feed ads

These are ads that will get displayed in the recommended videos of TikTok users. Regardless of their browsing history, they will come across these ads and get anxious about the services they are making efforts to market. The better part is that TikTokers can share your ads and help you to use more negligible amounts of the hard-earned money you spend in purchasing the ads. Viewers can also comment and like your ads. Take advantage of converting those who comment and subscribe to long-term clients—usually, blending this with other marketing tactics makes it even better!

A takeaway tip- include some inspiring music to convince your customers.

2. Brand Takeover ads

These pop-up ads appear on the screen once the user opens the TikTok app. Usually, the ad will stay on the screen for a short time before turning into a feeds ad. Your ad will still be visible in the “For You” section. It can appear as a video or image with hyperlinks to direct the client’s interest to your webpage. It is not just about helping TikTok get backlinks but primarily promoting your business. That’s not just interesting. It’s because your work is made much easier by waiting for the client to click on the ad. Ensure that your ad is impressive enough to have a higher click-through rate. Remember that your click-through rate will determine the number of sales you get.

3. Top View ads

tiktok top view ads

These cover the first post in the “Feeds“ section for a short while. Ground shuttering sounds always accompany them to capture the audience’s attention through the TikTok marketing campaigns. As usual, everyone will always pay attention to what the sound is all about. Right? At that moment, any interested viewers will click the link in the ad, which will direct them to your landing page. That’s where they will find all that they need and might consider trying out what you offer.

4. Branded hashtags ads

tiktok hashtags ads

Branded hashtags adverts are the most common on TikTok. They will mainly involve asking someone to record a video of a specific action. For instance, they will include uploading a video of something like doing some gymnastics, performing a dance, or something of the sort. The video uploaded is always under specific hashtags.

This idea has been helpful for many content creators whereby clicking on one of the videos leads to the emergence of related videos under the same hashtag. It is a perfect way to build your brand and trust among the clients you deal with. Whenever a customer comes across a video from somebody who has used the same product, they will be automatically convinced.

Have you ever come across customer reviews on marketing brands like Amazon? That’s the same way that this technique works. The only difference is that reviews are written, while branded hashtags have hyperlinks to lead you to a video.

5. Branded effects ads

tiktok effects ads

Unlike branded hashtags adverts, branded effects ads come with unique animations, including applying some filters on the ad. They last for more than a week on TikTok before changing to break the monotony of those who see them. Like your products in the market, customers will always be happy to see your new and improved products. Therefore, you will maintain the content while filter effects are changed occasionally.

Part 3: Learn from 5 Best TikTok Ad Examples

1. Acome

Acome is an example of an In-Feed ad. It deals with electronics, mobile phones, and exposes its products to the entire world, all the way from Indonesia. The ad created increases the visibility of the phones in the competitive marketplace. The company has acquired many clients through this online marketing technique to a more significant extent. This simple ad gained 480,000 clicks, in which 34% percent of the clicks became customers. The method works. Doesn’t it?

2. Kroger

tiktok ads kroger

The company launched its campaign when the students were just about to report to schools. The campaign contained videos on students displaying what they had bought from the company. A hashtag also accompanied the ad to promote more services like stationery and bedding equipment necessary for students. The ad generated a lot of organic traffic, boosting its SEO ranking in SERPs by garnering more than 3 million views, 252000 likes, and 1k comments and shares.

3. Guess

guess

Guess specializes in a lucrative business that supplies clothes among the United States’ teens and the youth. Creating a hashtag that displays the youth’s luxurious fashion styles gave them an upper hand over other companies. The engagement rate increased spontaneously with an additional 14.3% click-through rate and gaining 12k new subscribers by partnering with some TikTok marketing agencies.

4. Gusher

Gusher is a candy business that uses TikTok ads to access a broader audience to taste their candies. The first attempt to create a TikTok ad gained new 5 million views. That motivated them to continue using ads that have propelled their business by skyrocketing their purchasing power. TikTok ads have done miracles for many companies, and Gusher is no exception.

5. Ralph Lauren

ralph lauren

This was a TikTok ad created to market the clothing business of Ralph Lauren. Did it also use hashtags? Yes, but there was something extra. The company used a social media influencer, Diana Silvers, an actress. Usually, everyone would always want to listen to what celebrities are saying.

The fact that Diana was an actress made the company get recognized. Clients were allowed to make direct purchases just by using a few clicks—the number of customers received that month was tremendous. Increased sales and handling many customers was the talk of the day. It allowed users to access the company directly led to the company using email marketing techniques because of the emails saved during the online purchasing process.

Part 4: How to Run Ads on TikTok?

Creating and running adverts on TikTok should not be difficult. The app has a straightforward way of doing it. Whether you have a small business like a freelancer, you will need to advertise it for direct clients. To use ads, go to the dashboard and select the “Campaign” tab, located at the top. Pick from the available sections from the tab depending on your marketing preferences. You are at liberty to choose from traffic, app installs, and conversions.

Before you begin advertising, have some cash to purchase the ad for as little as $10 for a successful TikTok campaign. The amount you choose to pay depends on the format and duration of the ad. Presently, only short-duration ads are supported. But of course, we expect the period to increase with time. Use the Newsfeed section to get some captivating images for your ads. Also include some videos from your library, template, brilliant video, or upload a new one.

Part 5: Make Your TikTok Ads Attractive with Filmora

Creating an impressive ad or video on TikTok requires you to edit the videos and make them look attractive. We recommend using pro tools like Wondershare Filmora. Are other apps bad? No! But here’s why we recommend Wondershare Filmora:

You can upload the video instantly with Filmora.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effectsTry It Free Try It Free Try It Free Learn More >

filmorax boxpng

There are many editing built-in tools and features like the application of effects, captions, and fantastic themes. All these are easy to use since no experience is required. The app supports both simple and advanced editing. Ranging from cropping to trimming videos, you are guaranteed to have an excellent experience and a high success rate.

Check out this one before creating your TikTok ads

There are a few points that you should consider to make your video creation outstanding, along with adding TikTok ads songs. Let’s check them out:

Know your budget and target audience –The first thing considered should be the amount to spend on buying ads. Also, know who should access the information. Are you targeting teens? Gamers? Students or whoever you wish to target, tell them how you will serve them and why you should serve them.

Upload a new video. Let the video that you select be original. It should be new so that people find it fascinating. No one would enjoy watching something that has been around for long.

Add text to your videos. The text communicates more information than just video. A call-to-action will do better because readers will get prompted to take immediate action- a TikTok campaign idea that has worked for the leading brands that boast of their many clients.

Conclusion

To sum up, TikTok is an excellent platform to market your business by ads. However, a high-quality ad should be authentic, original, and informative. Use editing tools like Wondershare Filmora and involve some influencers in your videos as you watch your market grow.

02 What are Types of TikTok Ads?

03 Learn from 5 Best TikTok Ad Examples?

04 How to Run Ads on TikTok?

05 Make Your TikTok Ads Attractive with Filmora

Part 1: Why does TikTok Advertising Matter?

1. The current generation dominates the entire platform

As the statement suggests, most TikTok users are teens and young adults. According to research, it is the largest population and has a considerable purchasing power of over $140 billion. Currently known as Generation Z, it also consists of the largest population in the United States and other countries in the world. These statistics imply that your business can grow when you invest in targeting this audience. Therefore, use TikTok Ads Manager to market your business here. As expected, you will collect more revenue from TikTok users.

2. High engagement rate on TikTok

Surprisingly, TikTok has overtaken so many leading brands like Facebookregarding time spent by users. Over 70% of users in the United States and the UK spend more time on TikTok than Facebook. Advertising on TikTok always increases the engagement rate required for your business. Consequently, many companies have taken advantage of that and benefited more than they had on other platforms. Some startling facts?

Young adults’ average time on Facebook is 58.5 minutes, while TikTok consumes 1 hour and 20 minutes of their time every day. Do you know what that means? More people will encounter your products and services on TikTok than on any social media platform. The more significant number of viewers leads to a larger market to get more clients.

3. Advertising on TikTok gets your video to be viewed by many

A larger population retains more information obtained from videos than written information. About 93% of brands have gained many customers by using social media. Advertising your products on social media platforms allows you to reach a wider audience than other ways of communication. Most of the people are members of various social media groups. That translates to reaching a wider audience by using a single ad.

4. The numerous ad formats for TikTok allow more significant engagements

TikTok comes with many TikTok advertising formats that will make you reach a wider audience. Whether they are making videos, watching the “For You” feeds, or whatever they are doing on TikTok, they will still come across your ads.

We have covered these types of advert formats below, so keep reading. If you have never used videos in marketing, give it a try and see miracles happen. Any marketing campaign that utilizes video is always powerful compared to text.

5.TikTok ads convey your products and services to an international audience

TikTok is currently available in 170 countries, and its expansion does not seem to slow down very soon. Moreover, it has many language subtitles amounting to 70. Since most of these languages are international, there’s no reason why you should be hesitating to access a global market. It doesn’t matter whether your business is still getting on its feet. You will quickly get clients by serving them online. Slowly you will find your way out and end up surpassing the branded “marketing experts.”

Part 2: What are Types of TikTok Ads?

We have been stressing about types of TikTok ads, and now they are. There are five TikTok ads examples that you can use to embrace your digital marketing skills.

1. In-Feed Ads

tiktok in feed ads

These are ads that will get displayed in the recommended videos of TikTok users. Regardless of their browsing history, they will come across these ads and get anxious about the services they are making efforts to market. The better part is that TikTokers can share your ads and help you to use more negligible amounts of the hard-earned money you spend in purchasing the ads. Viewers can also comment and like your ads. Take advantage of converting those who comment and subscribe to long-term clients—usually, blending this with other marketing tactics makes it even better!

A takeaway tip- include some inspiring music to convince your customers.

2. Brand Takeover ads

These pop-up ads appear on the screen once the user opens the TikTok app. Usually, the ad will stay on the screen for a short time before turning into a feeds ad. Your ad will still be visible in the “For You” section. It can appear as a video or image with hyperlinks to direct the client’s interest to your webpage. It is not just about helping TikTok get backlinks but primarily promoting your business. That’s not just interesting. It’s because your work is made much easier by waiting for the client to click on the ad. Ensure that your ad is impressive enough to have a higher click-through rate. Remember that your click-through rate will determine the number of sales you get.

3. Top View ads

tiktok top view ads

These cover the first post in the “Feeds“ section for a short while. Ground shuttering sounds always accompany them to capture the audience’s attention through the TikTok marketing campaigns. As usual, everyone will always pay attention to what the sound is all about. Right? At that moment, any interested viewers will click the link in the ad, which will direct them to your landing page. That’s where they will find all that they need and might consider trying out what you offer.

4. Branded hashtags ads

tiktok hashtags ads

Branded hashtags adverts are the most common on TikTok. They will mainly involve asking someone to record a video of a specific action. For instance, they will include uploading a video of something like doing some gymnastics, performing a dance, or something of the sort. The video uploaded is always under specific hashtags.

This idea has been helpful for many content creators whereby clicking on one of the videos leads to the emergence of related videos under the same hashtag. It is a perfect way to build your brand and trust among the clients you deal with. Whenever a customer comes across a video from somebody who has used the same product, they will be automatically convinced.

Have you ever come across customer reviews on marketing brands like Amazon? That’s the same way that this technique works. The only difference is that reviews are written, while branded hashtags have hyperlinks to lead you to a video.

5. Branded effects ads

tiktok effects ads

Unlike branded hashtags adverts, branded effects ads come with unique animations, including applying some filters on the ad. They last for more than a week on TikTok before changing to break the monotony of those who see them. Like your products in the market, customers will always be happy to see your new and improved products. Therefore, you will maintain the content while filter effects are changed occasionally.

Part 3: Learn from 5 Best TikTok Ad Examples

1. Acome

Acome is an example of an In-Feed ad. It deals with electronics, mobile phones, and exposes its products to the entire world, all the way from Indonesia. The ad created increases the visibility of the phones in the competitive marketplace. The company has acquired many clients through this online marketing technique to a more significant extent. This simple ad gained 480,000 clicks, in which 34% percent of the clicks became customers. The method works. Doesn’t it?

2. Kroger

tiktok ads kroger

The company launched its campaign when the students were just about to report to schools. The campaign contained videos on students displaying what they had bought from the company. A hashtag also accompanied the ad to promote more services like stationery and bedding equipment necessary for students. The ad generated a lot of organic traffic, boosting its SEO ranking in SERPs by garnering more than 3 million views, 252000 likes, and 1k comments and shares.

3. Guess

guess

Guess specializes in a lucrative business that supplies clothes among the United States’ teens and the youth. Creating a hashtag that displays the youth’s luxurious fashion styles gave them an upper hand over other companies. The engagement rate increased spontaneously with an additional 14.3% click-through rate and gaining 12k new subscribers by partnering with some TikTok marketing agencies.

4. Gusher

Gusher is a candy business that uses TikTok ads to access a broader audience to taste their candies. The first attempt to create a TikTok ad gained new 5 million views. That motivated them to continue using ads that have propelled their business by skyrocketing their purchasing power. TikTok ads have done miracles for many companies, and Gusher is no exception.

5. Ralph Lauren

ralph lauren

This was a TikTok ad created to market the clothing business of Ralph Lauren. Did it also use hashtags? Yes, but there was something extra. The company used a social media influencer, Diana Silvers, an actress. Usually, everyone would always want to listen to what celebrities are saying.

The fact that Diana was an actress made the company get recognized. Clients were allowed to make direct purchases just by using a few clicks—the number of customers received that month was tremendous. Increased sales and handling many customers was the talk of the day. It allowed users to access the company directly led to the company using email marketing techniques because of the emails saved during the online purchasing process.

Part 4: How to Run Ads on TikTok?

Creating and running adverts on TikTok should not be difficult. The app has a straightforward way of doing it. Whether you have a small business like a freelancer, you will need to advertise it for direct clients. To use ads, go to the dashboard and select the “Campaign” tab, located at the top. Pick from the available sections from the tab depending on your marketing preferences. You are at liberty to choose from traffic, app installs, and conversions.

Before you begin advertising, have some cash to purchase the ad for as little as $10 for a successful TikTok campaign. The amount you choose to pay depends on the format and duration of the ad. Presently, only short-duration ads are supported. But of course, we expect the period to increase with time. Use the Newsfeed section to get some captivating images for your ads. Also include some videos from your library, template, brilliant video, or upload a new one.

Part 5: Make Your TikTok Ads Attractive with Filmora

Creating an impressive ad or video on TikTok requires you to edit the videos and make them look attractive. We recommend using pro tools like Wondershare Filmora. Are other apps bad? No! But here’s why we recommend Wondershare Filmora:

You can upload the video instantly with Filmora.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effectsTry It Free Try It Free Try It Free Learn More >

filmorax boxpng

There are many editing built-in tools and features like the application of effects, captions, and fantastic themes. All these are easy to use since no experience is required. The app supports both simple and advanced editing. Ranging from cropping to trimming videos, you are guaranteed to have an excellent experience and a high success rate.

Check out this one before creating your TikTok ads

There are a few points that you should consider to make your video creation outstanding, along with adding TikTok ads songs. Let’s check them out:

Know your budget and target audience –The first thing considered should be the amount to spend on buying ads. Also, know who should access the information. Are you targeting teens? Gamers? Students or whoever you wish to target, tell them how you will serve them and why you should serve them.

Upload a new video. Let the video that you select be original. It should be new so that people find it fascinating. No one would enjoy watching something that has been around for long.

Add text to your videos. The text communicates more information than just video. A call-to-action will do better because readers will get prompted to take immediate action- a TikTok campaign idea that has worked for the leading brands that boast of their many clients.

Conclusion

To sum up, TikTok is an excellent platform to market your business by ads. However, a high-quality ad should be authentic, original, and informative. Use editing tools like Wondershare Filmora and involve some influencers in your videos as you watch your market grow.

02 What are Types of TikTok Ads?

03 Learn from 5 Best TikTok Ad Examples?

04 How to Run Ads on TikTok?

05 Make Your TikTok Ads Attractive with Filmora

Part 1: Why does TikTok Advertising Matter?

1. The current generation dominates the entire platform

As the statement suggests, most TikTok users are teens and young adults. According to research, it is the largest population and has a considerable purchasing power of over $140 billion. Currently known as Generation Z, it also consists of the largest population in the United States and other countries in the world. These statistics imply that your business can grow when you invest in targeting this audience. Therefore, use TikTok Ads Manager to market your business here. As expected, you will collect more revenue from TikTok users.

2. High engagement rate on TikTok

Surprisingly, TikTok has overtaken so many leading brands like Facebookregarding time spent by users. Over 70% of users in the United States and the UK spend more time on TikTok than Facebook. Advertising on TikTok always increases the engagement rate required for your business. Consequently, many companies have taken advantage of that and benefited more than they had on other platforms. Some startling facts?

Young adults’ average time on Facebook is 58.5 minutes, while TikTok consumes 1 hour and 20 minutes of their time every day. Do you know what that means? More people will encounter your products and services on TikTok than on any social media platform. The more significant number of viewers leads to a larger market to get more clients.

3. Advertising on TikTok gets your video to be viewed by many

A larger population retains more information obtained from videos than written information. About 93% of brands have gained many customers by using social media. Advertising your products on social media platforms allows you to reach a wider audience than other ways of communication. Most of the people are members of various social media groups. That translates to reaching a wider audience by using a single ad.

4. The numerous ad formats for TikTok allow more significant engagements

TikTok comes with many TikTok advertising formats that will make you reach a wider audience. Whether they are making videos, watching the “For You” feeds, or whatever they are doing on TikTok, they will still come across your ads.

We have covered these types of advert formats below, so keep reading. If you have never used videos in marketing, give it a try and see miracles happen. Any marketing campaign that utilizes video is always powerful compared to text.

5.TikTok ads convey your products and services to an international audience

TikTok is currently available in 170 countries, and its expansion does not seem to slow down very soon. Moreover, it has many language subtitles amounting to 70. Since most of these languages are international, there’s no reason why you should be hesitating to access a global market. It doesn’t matter whether your business is still getting on its feet. You will quickly get clients by serving them online. Slowly you will find your way out and end up surpassing the branded “marketing experts.”

Part 2: What are Types of TikTok Ads?

We have been stressing about types of TikTok ads, and now they are. There are five TikTok ads examples that you can use to embrace your digital marketing skills.

1. In-Feed Ads

tiktok in feed ads

These are ads that will get displayed in the recommended videos of TikTok users. Regardless of their browsing history, they will come across these ads and get anxious about the services they are making efforts to market. The better part is that TikTokers can share your ads and help you to use more negligible amounts of the hard-earned money you spend in purchasing the ads. Viewers can also comment and like your ads. Take advantage of converting those who comment and subscribe to long-term clients—usually, blending this with other marketing tactics makes it even better!

A takeaway tip- include some inspiring music to convince your customers.

2. Brand Takeover ads

These pop-up ads appear on the screen once the user opens the TikTok app. Usually, the ad will stay on the screen for a short time before turning into a feeds ad. Your ad will still be visible in the “For You” section. It can appear as a video or image with hyperlinks to direct the client’s interest to your webpage. It is not just about helping TikTok get backlinks but primarily promoting your business. That’s not just interesting. It’s because your work is made much easier by waiting for the client to click on the ad. Ensure that your ad is impressive enough to have a higher click-through rate. Remember that your click-through rate will determine the number of sales you get.

3. Top View ads

tiktok top view ads

These cover the first post in the “Feeds“ section for a short while. Ground shuttering sounds always accompany them to capture the audience’s attention through the TikTok marketing campaigns. As usual, everyone will always pay attention to what the sound is all about. Right? At that moment, any interested viewers will click the link in the ad, which will direct them to your landing page. That’s where they will find all that they need and might consider trying out what you offer.

4. Branded hashtags ads

tiktok hashtags ads

Branded hashtags adverts are the most common on TikTok. They will mainly involve asking someone to record a video of a specific action. For instance, they will include uploading a video of something like doing some gymnastics, performing a dance, or something of the sort. The video uploaded is always under specific hashtags.

This idea has been helpful for many content creators whereby clicking on one of the videos leads to the emergence of related videos under the same hashtag. It is a perfect way to build your brand and trust among the clients you deal with. Whenever a customer comes across a video from somebody who has used the same product, they will be automatically convinced.

Have you ever come across customer reviews on marketing brands like Amazon? That’s the same way that this technique works. The only difference is that reviews are written, while branded hashtags have hyperlinks to lead you to a video.

5. Branded effects ads

tiktok effects ads

Unlike branded hashtags adverts, branded effects ads come with unique animations, including applying some filters on the ad. They last for more than a week on TikTok before changing to break the monotony of those who see them. Like your products in the market, customers will always be happy to see your new and improved products. Therefore, you will maintain the content while filter effects are changed occasionally.

Part 3: Learn from 5 Best TikTok Ad Examples

1. Acome

Acome is an example of an In-Feed ad. It deals with electronics, mobile phones, and exposes its products to the entire world, all the way from Indonesia. The ad created increases the visibility of the phones in the competitive marketplace. The company has acquired many clients through this online marketing technique to a more significant extent. This simple ad gained 480,000 clicks, in which 34% percent of the clicks became customers. The method works. Doesn’t it?

2. Kroger

tiktok ads kroger

The company launched its campaign when the students were just about to report to schools. The campaign contained videos on students displaying what they had bought from the company. A hashtag also accompanied the ad to promote more services like stationery and bedding equipment necessary for students. The ad generated a lot of organic traffic, boosting its SEO ranking in SERPs by garnering more than 3 million views, 252000 likes, and 1k comments and shares.

3. Guess

guess

Guess specializes in a lucrative business that supplies clothes among the United States’ teens and the youth. Creating a hashtag that displays the youth’s luxurious fashion styles gave them an upper hand over other companies. The engagement rate increased spontaneously with an additional 14.3% click-through rate and gaining 12k new subscribers by partnering with some TikTok marketing agencies.

4. Gusher

Gusher is a candy business that uses TikTok ads to access a broader audience to taste their candies. The first attempt to create a TikTok ad gained new 5 million views. That motivated them to continue using ads that have propelled their business by skyrocketing their purchasing power. TikTok ads have done miracles for many companies, and Gusher is no exception.

5. Ralph Lauren

ralph lauren

This was a TikTok ad created to market the clothing business of Ralph Lauren. Did it also use hashtags? Yes, but there was something extra. The company used a social media influencer, Diana Silvers, an actress. Usually, everyone would always want to listen to what celebrities are saying.

The fact that Diana was an actress made the company get recognized. Clients were allowed to make direct purchases just by using a few clicks—the number of customers received that month was tremendous. Increased sales and handling many customers was the talk of the day. It allowed users to access the company directly led to the company using email marketing techniques because of the emails saved during the online purchasing process.

Part 4: How to Run Ads on TikTok?

Creating and running adverts on TikTok should not be difficult. The app has a straightforward way of doing it. Whether you have a small business like a freelancer, you will need to advertise it for direct clients. To use ads, go to the dashboard and select the “Campaign” tab, located at the top. Pick from the available sections from the tab depending on your marketing preferences. You are at liberty to choose from traffic, app installs, and conversions.

Before you begin advertising, have some cash to purchase the ad for as little as $10 for a successful TikTok campaign. The amount you choose to pay depends on the format and duration of the ad. Presently, only short-duration ads are supported. But of course, we expect the period to increase with time. Use the Newsfeed section to get some captivating images for your ads. Also include some videos from your library, template, brilliant video, or upload a new one.

Part 5: Make Your TikTok Ads Attractive with Filmora

Creating an impressive ad or video on TikTok requires you to edit the videos and make them look attractive. We recommend using pro tools like Wondershare Filmora. Are other apps bad? No! But here’s why we recommend Wondershare Filmora:

You can upload the video instantly with Filmora.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effectsTry It Free Try It Free Try It Free Learn More >

filmorax boxpng

There are many editing built-in tools and features like the application of effects, captions, and fantastic themes. All these are easy to use since no experience is required. The app supports both simple and advanced editing. Ranging from cropping to trimming videos, you are guaranteed to have an excellent experience and a high success rate.

Check out this one before creating your TikTok ads

There are a few points that you should consider to make your video creation outstanding, along with adding TikTok ads songs. Let’s check them out:

Know your budget and target audience –The first thing considered should be the amount to spend on buying ads. Also, know who should access the information. Are you targeting teens? Gamers? Students or whoever you wish to target, tell them how you will serve them and why you should serve them.

Upload a new video. Let the video that you select be original. It should be new so that people find it fascinating. No one would enjoy watching something that has been around for long.

Add text to your videos. The text communicates more information than just video. A call-to-action will do better because readers will get prompted to take immediate action- a TikTok campaign idea that has worked for the leading brands that boast of their many clients.

Conclusion

To sum up, TikTok is an excellent platform to market your business by ads. However, a high-quality ad should be authentic, original, and informative. Use editing tools like Wondershare Filmora and involve some influencers in your videos as you watch your market grow.

02 What are Types of TikTok Ads?

03 Learn from 5 Best TikTok Ad Examples?

04 How to Run Ads on TikTok?

05 Make Your TikTok Ads Attractive with Filmora

Part 1: Why does TikTok Advertising Matter?

1. The current generation dominates the entire platform

As the statement suggests, most TikTok users are teens and young adults. According to research, it is the largest population and has a considerable purchasing power of over $140 billion. Currently known as Generation Z, it also consists of the largest population in the United States and other countries in the world. These statistics imply that your business can grow when you invest in targeting this audience. Therefore, use TikTok Ads Manager to market your business here. As expected, you will collect more revenue from TikTok users.

2. High engagement rate on TikTok

Surprisingly, TikTok has overtaken so many leading brands like Facebookregarding time spent by users. Over 70% of users in the United States and the UK spend more time on TikTok than Facebook. Advertising on TikTok always increases the engagement rate required for your business. Consequently, many companies have taken advantage of that and benefited more than they had on other platforms. Some startling facts?

Young adults’ average time on Facebook is 58.5 minutes, while TikTok consumes 1 hour and 20 minutes of their time every day. Do you know what that means? More people will encounter your products and services on TikTok than on any social media platform. The more significant number of viewers leads to a larger market to get more clients.

3. Advertising on TikTok gets your video to be viewed by many

A larger population retains more information obtained from videos than written information. About 93% of brands have gained many customers by using social media. Advertising your products on social media platforms allows you to reach a wider audience than other ways of communication. Most of the people are members of various social media groups. That translates to reaching a wider audience by using a single ad.

4. The numerous ad formats for TikTok allow more significant engagements

TikTok comes with many TikTok advertising formats that will make you reach a wider audience. Whether they are making videos, watching the “For You” feeds, or whatever they are doing on TikTok, they will still come across your ads.

We have covered these types of advert formats below, so keep reading. If you have never used videos in marketing, give it a try and see miracles happen. Any marketing campaign that utilizes video is always powerful compared to text.

5.TikTok ads convey your products and services to an international audience

TikTok is currently available in 170 countries, and its expansion does not seem to slow down very soon. Moreover, it has many language subtitles amounting to 70. Since most of these languages are international, there’s no reason why you should be hesitating to access a global market. It doesn’t matter whether your business is still getting on its feet. You will quickly get clients by serving them online. Slowly you will find your way out and end up surpassing the branded “marketing experts.”

Part 2: What are Types of TikTok Ads?

We have been stressing about types of TikTok ads, and now they are. There are five TikTok ads examples that you can use to embrace your digital marketing skills.

1. In-Feed Ads

tiktok in feed ads

These are ads that will get displayed in the recommended videos of TikTok users. Regardless of their browsing history, they will come across these ads and get anxious about the services they are making efforts to market. The better part is that TikTokers can share your ads and help you to use more negligible amounts of the hard-earned money you spend in purchasing the ads. Viewers can also comment and like your ads. Take advantage of converting those who comment and subscribe to long-term clients—usually, blending this with other marketing tactics makes it even better!

A takeaway tip- include some inspiring music to convince your customers.

2. Brand Takeover ads

These pop-up ads appear on the screen once the user opens the TikTok app. Usually, the ad will stay on the screen for a short time before turning into a feeds ad. Your ad will still be visible in the “For You” section. It can appear as a video or image with hyperlinks to direct the client’s interest to your webpage. It is not just about helping TikTok get backlinks but primarily promoting your business. That’s not just interesting. It’s because your work is made much easier by waiting for the client to click on the ad. Ensure that your ad is impressive enough to have a higher click-through rate. Remember that your click-through rate will determine the number of sales you get.

3. Top View ads

tiktok top view ads

These cover the first post in the “Feeds“ section for a short while. Ground shuttering sounds always accompany them to capture the audience’s attention through the TikTok marketing campaigns. As usual, everyone will always pay attention to what the sound is all about. Right? At that moment, any interested viewers will click the link in the ad, which will direct them to your landing page. That’s where they will find all that they need and might consider trying out what you offer.

4. Branded hashtags ads

tiktok hashtags ads

Branded hashtags adverts are the most common on TikTok. They will mainly involve asking someone to record a video of a specific action. For instance, they will include uploading a video of something like doing some gymnastics, performing a dance, or something of the sort. The video uploaded is always under specific hashtags.

This idea has been helpful for many content creators whereby clicking on one of the videos leads to the emergence of related videos under the same hashtag. It is a perfect way to build your brand and trust among the clients you deal with. Whenever a customer comes across a video from somebody who has used the same product, they will be automatically convinced.

Have you ever come across customer reviews on marketing brands like Amazon? That’s the same way that this technique works. The only difference is that reviews are written, while branded hashtags have hyperlinks to lead you to a video.

5. Branded effects ads

tiktok effects ads

Unlike branded hashtags adverts, branded effects ads come with unique animations, including applying some filters on the ad. They last for more than a week on TikTok before changing to break the monotony of those who see them. Like your products in the market, customers will always be happy to see your new and improved products. Therefore, you will maintain the content while filter effects are changed occasionally.

Part 3: Learn from 5 Best TikTok Ad Examples

1. Acome

Acome is an example of an In-Feed ad. It deals with electronics, mobile phones, and exposes its products to the entire world, all the way from Indonesia. The ad created increases the visibility of the phones in the competitive marketplace. The company has acquired many clients through this online marketing technique to a more significant extent. This simple ad gained 480,000 clicks, in which 34% percent of the clicks became customers. The method works. Doesn’t it?

2. Kroger

tiktok ads kroger

The company launched its campaign when the students were just about to report to schools. The campaign contained videos on students displaying what they had bought from the company. A hashtag also accompanied the ad to promote more services like stationery and bedding equipment necessary for students. The ad generated a lot of organic traffic, boosting its SEO ranking in SERPs by garnering more than 3 million views, 252000 likes, and 1k comments and shares.

3. Guess

guess

Guess specializes in a lucrative business that supplies clothes among the United States’ teens and the youth. Creating a hashtag that displays the youth’s luxurious fashion styles gave them an upper hand over other companies. The engagement rate increased spontaneously with an additional 14.3% click-through rate and gaining 12k new subscribers by partnering with some TikTok marketing agencies.

4. Gusher

Gusher is a candy business that uses TikTok ads to access a broader audience to taste their candies. The first attempt to create a TikTok ad gained new 5 million views. That motivated them to continue using ads that have propelled their business by skyrocketing their purchasing power. TikTok ads have done miracles for many companies, and Gusher is no exception.

5. Ralph Lauren

ralph lauren

This was a TikTok ad created to market the clothing business of Ralph Lauren. Did it also use hashtags? Yes, but there was something extra. The company used a social media influencer, Diana Silvers, an actress. Usually, everyone would always want to listen to what celebrities are saying.

The fact that Diana was an actress made the company get recognized. Clients were allowed to make direct purchases just by using a few clicks—the number of customers received that month was tremendous. Increased sales and handling many customers was the talk of the day. It allowed users to access the company directly led to the company using email marketing techniques because of the emails saved during the online purchasing process.

Part 4: How to Run Ads on TikTok?

Creating and running adverts on TikTok should not be difficult. The app has a straightforward way of doing it. Whether you have a small business like a freelancer, you will need to advertise it for direct clients. To use ads, go to the dashboard and select the “Campaign” tab, located at the top. Pick from the available sections from the tab depending on your marketing preferences. You are at liberty to choose from traffic, app installs, and conversions.

Before you begin advertising, have some cash to purchase the ad for as little as $10 for a successful TikTok campaign. The amount you choose to pay depends on the format and duration of the ad. Presently, only short-duration ads are supported. But of course, we expect the period to increase with time. Use the Newsfeed section to get some captivating images for your ads. Also include some videos from your library, template, brilliant video, or upload a new one.

Part 5: Make Your TikTok Ads Attractive with Filmora

Creating an impressive ad or video on TikTok requires you to edit the videos and make them look attractive. We recommend using pro tools like Wondershare Filmora. Are other apps bad? No! But here’s why we recommend Wondershare Filmora:

You can upload the video instantly with Filmora.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effectsTry It Free Try It Free Try It Free Learn More >

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There are many editing built-in tools and features like the application of effects, captions, and fantastic themes. All these are easy to use since no experience is required. The app supports both simple and advanced editing. Ranging from cropping to trimming videos, you are guaranteed to have an excellent experience and a high success rate.

Check out this one before creating your TikTok ads

There are a few points that you should consider to make your video creation outstanding, along with adding TikTok ads songs. Let’s check them out:

Know your budget and target audience –The first thing considered should be the amount to spend on buying ads. Also, know who should access the information. Are you targeting teens? Gamers? Students or whoever you wish to target, tell them how you will serve them and why you should serve them.

Upload a new video. Let the video that you select be original. It should be new so that people find it fascinating. No one would enjoy watching something that has been around for long.

Add text to your videos. The text communicates more information than just video. A call-to-action will do better because readers will get prompted to take immediate action- a TikTok campaign idea that has worked for the leading brands that boast of their many clients.

Conclusion

To sum up, TikTok is an excellent platform to market your business by ads. However, a high-quality ad should be authentic, original, and informative. Use editing tools like Wondershare Filmora and involve some influencers in your videos as you watch your market grow.

Also read:

  • Title: "2024 Approved Viral Cuisine Discover the Top 15 Most Popular TikTok Food Videos Yet"
  • Author: Kenneth
  • Created at : 2024-06-23 05:44:09
  • Updated at : 2024-06-24 05:44:09
  • Link: https://tiktok-video-files.techidaily.com/2024-approved-viral-cuisine-discover-the-top-15-most-popular-tiktok-food-videos-yet/
  • License: This work is licensed under CC BY-NC-SA 4.0.
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